Abid Hasan
abid.hasan@exchange4media.com
@Abid Hasan
abid.hasan@exchange4media.com
@Abid Hasan
The objective behind this policy is to focus on transparency & equity in the release of government ads. The policy will also incentivize big category newspapers which are willing to publish advertisements of educational institutions at DAVP rates by giving additional business of 50% in volume terms, as compared to those which are not willing to accept such terms
The Media Research User Council announced that the 2016 IRS data will be released by January next year, followed by regular quarterly updates. The survey has increased its sample size by 40% at an ‘All India’ level, targeting a total of 3.30 lakh respondents, across 91 Individual Districts and 101 District Clusters
More than 20 media persons were attacked over the past month in different parts of the country. exchange4media discusses the situation with senior journalists in order to find out how the government and media organisations can come up with security measures to protect media persons covering sensitive areas
MSM issued a public notice against Hathway in order to make viewers aware of the unavailability of the channels of MSM and TV Today. In DAS 1 markets, where the contract expires on October 31, 2015, Hathway will offer MSM channels on a-la-carte basis to consumers and not as part of any of the packages, till the expiry of the contract