Zee Enterprises has appointed Archana Anand, VP & Head (Global Business Development, Performance Marketing and Life Cycle Management) at Zee Convergence as the Business Head of DittoTV.
Comments made by Aamir Khan on 'rising intolerance' in India, made him fall out of Snapdeal. According to media, they decided not to renew the 2nd term contract with the actor..
According to media reports, online marketplace Snapdeal has decided not to renew its contract with actor Aamir Khan for second term.
The agency will be responsible for all strategic and creative communication for the brand, and this arrangement is effective immediately
Star Plus pushed Colors to the second spot and has become the most watched channel with 711 million ratings. Colors came down to No.2 after being at the top spot for weeks. Zee TV remained at No.3 like the previous week. The channel increased its gross viewership from 647 Million to 692 million with the approx. gain of 45 Million , further minimizing the gap with No-2 GEC Colors (702 million) followed by Zee Anmol at No.4. At No.5 stood Star Utsav
The Ministry of Information and Broadcasting (MIB) has ordered a probe after receiving complaints about alleged derogatory remarks against dalits and adivasis posted on social media by a student at the Indian Institute of Mass Communication (IIMC), Delhi.
The agency will handle the entire gamut of digital advertising services for the brand
The company is responsible for handling the 360-degree scope of work encompassing conceptualising, planning and executing the entire campaign for the team
Following a multi-agency pitch, Whyness has been handed the creative mandate for luggage maker VIP.
The agency takes over the business from Wieden + Kennedy and will partner the account of their Bangalore office
The founder of iconic Mudra Communications Limited passed away this morning after a brief illness.
Arnab Goswami, President, News, Editor-in-Chief of TIMES NOW, ET NOW and Magicbricks NOW speaks about ‘what next’ after the ten year Milestone achieved by Times Now, reasons on wanting to remain the ‘Deer’ in the business, playing the game with the hunger on a number 2 and not the complacency of a Number 1.
The year 2016 has many new things in store for the broadcasting industry. We spoke to some of the leading news broadcasters about the trends to expect this year. Date: February 4, 2016
Brands need to think about innovative ways in which they can help consumers have a healthier relationship with technology and create initiatives for consumers to fill their idle time away from digital devices writes Sanjeev Jasani, Head Digital, Cheil India
We caught up with Prashant Peres, Director – Marketing (Chocolates), Mondelez India, who spoke about the new Cadbury Silk campaign, their marketing strategies, the challenges and opportunities in the premium chocolate category segment and more….
Seasoned conflict reporter and CNN correspondent, Paula Newton speaks about sensationalism in Indian news and the impact of digitisation on reporting
Colors’ show ‘Naagin’ continued to be the most watched Hindi entertainment show. ‘Kumkum Bhagya’ remained at No.2. Star Plus’ show ‘Saath Nibhana Saathiya’ stepped up to the third spot in week 4
N Ram, Chairman, Kasturi & Sons Ltd spoke to exchange4media exclusively about the recent exit of Malini Parthasarathy and search for the next editor
VE Commercial Vehicles Ltd. (A Volvo Group and Eicher Motors joint venture) has sold 3768 units in January 2016 as compared to 3317 units in January 2015 recording a growth of 13.6%