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ITC Limited's Anuj Bansal appointed Chief Business Officer for Yoga Bar
Bansal was earlier Executive Committee Member at ITC Foods
Paramount Skydance defends Warner Bros Discovery bid with ‘greater value’ promise
In its argument, Paramount has said that the cable business at the centre of Netflix’s proposal holds little to no standalone value
Meesho elevates Milan Partani as General Manager – Commerce Platform
Prior to the elevation, Milan Partani was General Manager - User Growth and Content Commerce
IMA 2025 to celebrate excellence and marketing brilliance this February
This year, it will be the 12th edition of the awards
Tata Sons looks at succession options for Air India CEO Campbell Wilson: Report
As per an ET report, Tata Sons Group Chairman N Chandrasekaran is in talks with global airline chiefs and is exploring a leadership overhaul at Air India
The Omni-verse
Layoffs, uncertainty, client conflicts & integration woes for the Omnicom network, will this benefit rival networks and independents in the near term?
Rightwing-Rightwing ‘Bhai Bhai: Who Fears Javed Akhtar?
A 'unity of purpose' has been witnessed between Hindu and Muslim supremacists, who consider themselves the sole spokespersons of 'their community'.
Rewriting History: Cinema the New Archive of Power
The screen, once a realm of artistic inquiry, is being refitted as an ideological archive where myth passes for evidence and feelings stand in for facts.
Jagran Prakashan reports strong Q2 profit growth of 37%
Revenue from operations grew 4.7% during the quarter, reaching Rs 467.36 crore
Sintex: Clean by Design
Yashovardhan Agarwal, MD of Welspun, BAPL & Director at Sintex, speaks to IMPACT about steering the 50-year-old brand toward health-first innovation and more
Earning a PhD in Winning Accounts
Eileen Ooi, CEO, APAC & Monaz Todywalla, CEO, India at PHD on how they are set to register 50%+ growth in new business wins this year in India
Marketing’s New Brain
Rajesh Jain, Founder and Group MD of Netcore Cloud, explains how Agentic AI blends human instinct with machine autonomy to make marketing smarter
Kuch Khaas Tha
Farewell to the legend who found stories in every brand — from Asian Paints to Fevicol, Piyush Pandey was truly the heart of Indian advertising
e4m Media Ace Awards: Shantanu Sirohi awarded ‘Network Digital Head Of The Year’ honour
Vinod Thadani, Chief Growth Officer, Dentsu Media & CEO, iProspect and Rohan Mehta, CEO, FCB Kinnect, were the runners-up in this category
The Price of Reach
When Wellbi refused Myntra’s deep discounts, founder Rishabh Harish called out the platform on X, sparking debate on brand value and autonomy
Rajasthan’s Jodhpur Is Emerging As The Next Real Estate Hotspot
Known for forts and blue lanes, Jodhpur is emerging as Rajasthan’s next real estate hotspot, offering affordable homes, rising infrastructure, and promising investment opportunities.
Arnab Ray promoted to Managing Partner Growth at FCB Ulka
Arnab Ray has been leading the Tata Motors PV and Tata. ev businesses at FCB Ulka for the last six years
Arun Nanda was a fierce competitor
Dhunji S Wadia remembers Arun Nanda’s passion for horses, and how was resourceful and always ready to help
Pantaloons celebrates self-expression in new Pujo campaign ‘Hok Tomar Agomon’ Test
The campaign is a festive tribute to Maa’s arrival and every individual’s celebration of style
Game Over for Rs 10k Cr AdEx? Testing RSS
The ban on real-money gaming knocks Rs 10,000 cr AdEx off the board. What’s the next play for brands and advertisers?
Tathastu Realty Unveils Rs 200-Cr High-Street Retail Project in Rewari
Tathastu Realty will invest Rs 200 crore to develop ‘Swarnim’, a six-acre high-street retail hub in Rewari. The project targets rising demand for organised commercial spaces in NCR.
Cheil India Evolves into Cheil SWA Group, Launching Full-Funnel Marketing Network
Cheil India transforms into Cheil SWA Group, integrating seven companies to deliver full-funnel, data-driven marketing and digital transformation solutions
Freedom From Scams
As online scams get smarter, so do the ads fighting them. This Independence Day, we're batting for freedom from fraud
Brands Rethink Their WhatsApp Game as Every Ping Now Comes with a Price Tag
WhatsApp’s new per-message billing model pushes marketers to prioritise value, timing, and ROI over volume
Bharat Srivastava Resigns from NDTV India
Senior journalist may return to AajTak as Editor, but no official confirmation yet
No Free-lanthropy neeraj
A freelancer fired a salvo at an ad agency over unpaid dues. Though now resolved, it raises the question—who protects freelancers in advertising?
E4M TechManch 2025 Returns on July 17: Spotlight on AI, MarTech & the Digital Future
The landmark digital marketing conference will conclude with the prestigious Indian Digital Marketing Awards (IDMA)
E4M TechManch 2025 Returns on July 17: Spotlight on AI, MarTech & the Digital Future
The landmark digital marketing conference will conclude with the prestigious Indian Digital Marketing Awards (IDMA)
E4M TechManch 2025 Returns on July 17: Spotlight on AI, MarTech & the Digital Future
The landmark digital marketing conference will conclude with the prestigious Indian Digital Marketing Awards (IDMA)
E4M TechManch 2025 Returns on July 17: Spotlight on AI, MarTech & the Digital Future
The landmark digital marketing conference will conclude with the prestigious Indian Digital Marketing Awards (IDMA)
Godrej 2.0: Rebranding for Relevance
As Godrej Enterprises unveils its vibrant new identity, Sumeet Bhojani, Head of Brand & Strategic Insights, decodes the brand's journey and the story behind the new logo
Kantar appoints Jeff Greenspoon as CEO, Americas
Jeff most recently served as dentsu’s Chief Global Client Officer and Chief Business Officer for the Americas
Leveraging IPL
Vikas Shah, Co-Founder, BigCity Promotions, talks about the evolution of brand activations surrounding the IPL and offers insights into the future of these initiatives
BOULT: SOUND MARKETING
Varun Gupta, Co-Founder, Boult on marketing strategies that helped the company grow despite an overall category decline, influencer marketing & more
Speaking the Consumer’s Language: The Power of Regional Storytelling
Pallavi Chopra of redBus explains why brands must go beyond language—tapping into regional culture, emotion, and everyday connection
WeWork India Strengthens Footprint in Pune & Chennai
WeWork India signs leases for two new centres - WeWork EON Free Zone in Pune, and WeWork Ramanujan Intellion Park in Chennai.
Ashwin Sheth Group Acquires 50% Stake in ‘One Marina’ at Marine Lines
Ashwin Sheth Group Acquires 50% Stake in ‘One Marina’ Project (PAG Commits USD 65 Mn for Construction in Landmark Rs 2,300 Cr GDV Project).
Ashwin Sheth Group Acquires 50% Stake in ‘One Marina’ at Marine Lines
Ashwin Sheth Group Acquires 50% Stake in ‘One Marina’ Project (PAG Commits USD 65 Mn for Construction in Landmark Rs 2,300 Cr GDV Project).
Sumadhura Group Acquires 5- Acre land in Bengaluru Aims Rs 500 Cr Topline
The 5-acre prime land parcel on Soukya Road in East Bengaluru is projected to generate a revenue of Rs500 crore upon completion of an upcoming residential project.
Sumadhura Group Acquires 5- Acre land in Bengaluru Aims Rs 500 Cr Topline
The 5-acre prime land parcel on Soukya Road in East Bengaluru is projected to generate a revenue of Rs500 crore upon completion of an upcoming residential project.
Brands get the memo on message marketing this year
2024 was pivotal for message marketing in India as brands embraced innovation and personalisation to engage their customers with SMS, RCS and WhatsApp
Yamaha: Racing Ahead 1
Yamaha launches ‘The Call of the Blue’ 4.0 campaign for young riders. Vijay Kaul, GM - Marketing Strategy, Yamaha India, reflects on the brand’s journey in India
Netflix enters live stream ring with Paul vs Tyson: Will WWE help it deliver a knockout?
Experts say this new streaming model could attract advertisers looking for innovative ways to engage with audiences
Star India operating revenue down 6% in FY24
In a regulatory filing, Star India has attributed the loss to a Rs 12,319 crore provision for an "onerous contract" related to the ICC media rights deal
MS Dhoni dominates celebrity endorsement list; Ranbir & Alia top couple charts: TAM AdEx
According to the latest TAM AdEx (Jan-Jun '24) report, 32% of all ads on television featured celebrities
Manish Tiwary, the new Nestle India MD: Who changed the way India buys and sells
The Amazon veteran will assume the new role effective August 1, 2025, a day after the current Chairman and Managing Director, Suresh Narayanan, retires
AdTech tax taking toll on programmatic in India?
Industry experts weigh in on the lack of clarity regarding 'adtech tax', which has left advertisers in the dark about the extent of their spends reaching publishers
Celebrating IMPACT’s 20th Anniversary
This week, we look back at Holi 2014 and the rise of vibrant festive ads from the season; also throwback to Jury Meet for IMPACT 50 Most Influential Women
Google core update fallout: Time to rethink SEO strategy?
While small businesses, publishers claim the update benefits larger, established websites, some industry watchers noted
Ukraine War: bans Russian state
Rossiya Segodnya, RT and other related entities are now banned from Meta’s apps globally for foreign interference activity, the has said
AI for Ads: Dynamic pricing driving or curbing competition?
While AI algorithms continuously scan competitors' prices to adjust in real-time, it is likely to result in implicit price collusion, caution industry watchers
BMC’s controversial OOH policy likely to be scrapped
State govt is believed to have directed BMC to keep the draft policy aside until the Bhosale Committee, constituted to probe the Ghatkopar tragedy, submits its recommendations
Assembly Polls: Haryana leads ad spends, J&K gains ground
Leading the charge among top spenders is Congress leader Deepender Singh Hooda, who invested Rs 27.6 lakh on 814
Hotstar has seen three-fold hike in viewership for women’s cricket this year: Dhruv Dhawan
Dhruv Dhawan, Head of Ad at Disney+ Hotstar, shares that FMCG players are increasingly partnering with Hotstar for major cricket tournaments, a trend that was not as prevalent before
KBC locks 24% jump in viewership over 4 weeks
Industry observers share that while KBC remains a high-impact show with Amitabh Bachchan's strong mass appeal, some advertisers may wait for more data before getting on board
Mithila Palkar named brand ambassador of exclusive singles club Juleo
As a part of this association, she will feature in its upcoming initiatives, campaigns
Signify celebrates Ganesh Chaturthi with 16-feet illuminated modak
Powered by Philips lights, the modak is 16-feet tall with a glowing 4-foot base
Are marketers on track with the news ecosystem?
testWith the focus now being on zero-party, first-party data, for marketers aiming to deliver tailored experiences the news ecosystem presents challenges & opportunities, say industry observers
Suchismita Ganguli appointed EVP - Account Management, McCann Mumbai
Prior to this, Suchismita Ganguli was Director of Marketing and Communication with Good Glam Group
Debolin Sen launches Chorus Collective
The platform aims to simplify search for services in design, tech, and production, and has partnered with over 200 brands like Jawa Yezdi, Unilever and Google
TV news ad rates to ride high on festive fervour
TV news ad rates to ride high on festive fervour
Badam Amla's new film shows education's life-changing power
Badam Amla's new film shows education's life-changing power
Elements partners with Rohit Sharma
Elements partners with Rohit Sharma
appoints Sunil Jit Singh as Group CFO
appoints Sunil Jit Singh as Group CFO
Be Unstoppable: Foxtale’s first-ever brand film celebrates woman-power and resilience
Be Unstoppable: Foxtale’s first-ever brand film celebrates woman-power and resilience
Mansha Totla wins top honours at the ‘Reply AI Film Festival’ in Venice
The festival’ saw over 5,000 submissions from filmmakers across the globe
e4m IDMA 2024: UltraTech Cement bags gold metal for its ‘Ghar Ek, Mauka Ek’ campaign
The brand bagged gold under the ‘Best Multi Mobile Channel Campaign’ sub-category
Drop in ad revenue, content sales & channel management fees hits ZMCL FY24 revenue
ZMCL’s ad revenue declined by 12% in FY24
Sometimes the cost of a keyword is more expensive than the product: Aman Gupta, boAt
At a retail summit, Aman Gupta, Co-founder & CMO of boAt, spoke about navigating through the hurdles of eComm platforms, and the power of innovation in building a brand
Signify celebrates Ganesh Chaturthi with 16-feet illuminated modak
Powered by Philips lights, the modak is 16-feet tall with a glowing 4-foot base
Artificial Intelligence Regulations: What Industry Wants
The rapid adoption of AI requires the development of Responsible AI systems—those that ensure security, respect privacy, and operate transparently, say experts
Nothing comes close to PGC in building brands, accelerating business growth: Ajit Varghese
At Pitch CMO Summit, Ajit Varghese, Head of Network Advertising Sales at Disney Star, spoke about how professionally generated content (PGC) powers brands
Nick Pickles, X's Global Affairs Head, moves on
Pickles joined X in 2014 and held multiple roles at the company
Best ads of the week: Parle G breaks biases for Bappa, Varun Dhawan advocates for Walkaroo
Ads we loved in the last week of August
e4m IDMA 2024: UltraTech Cement bags gold metal for its ‘Ghar Ek, Mauka Ek’ campaign
The brand bagged gold under the ‘Best Multi Mobile Channel Campaign’ sub-category
Achyut Daga joins Tira as GM - Brand Marketing Lead
Achyut Daga was previously with The Moms Co., Good Glamm Group as General Manager, Marketing
Rohit Katyal joins Cashfree Payments
Rohit Katyal will lead Enterprise Sales. He joins from Phi Commerce where he was the Chief Business Officer
Driving marketing strategies with data analytics: Now and beyond
e4m Blog: In this post, let’s explore the role of data analytics in marketing, the different marketing analytics tools, the benefits of data analytics in marketing and more
VML names Claudia Wallace as Managing Director, UK
Prior to this, Claudia Wallace was with BMB Agency as Managing Director.
Film critic Aruna Vasudev no more, memorial to be held on Sep 8
The 88-year-old has been widely regarded as the “mother of Asian cinema"
Kaajal Shivdasani named Marketing Director for Asia at Haagen-Dazs
Kaajal Shivdasani has been associated with the company for 4 years
Happy birthday Nishant Chaturvedi: Celebrating milestones of an editorial and media leader
Nishant Chaturvedi is the Senior Executive Editor at TV9 Bharatvarsh
Accenture Song ropes in Arun Kumar as Global Head - Data and AI
Prior to this, Kumar was the Chief Data and Marketing Technology Officer at Interpublic Group (IPG)
Anvesha Poswalia joins Shemaroo Entertainment as Head of Digital Marketing
Prior to this, Anvesha Poswalia was with HUL as Digital & E-commerce Lead - Home Care
Kedar Lele moves on from HUL
Kedar Lele last held the position of ED - HUL, Head of Sales & Customer Development, South Asia
Japneet Singh Sethi joins DDL Game Ltd as CMO
He was previously with Khelraja as Country Manager for Southeast Asian Markets
e4m IDMA 2024: Tata Consumer Products bags gold metal for its impressive campaign
The brand won the gold metal under the ‘Best Use of User Generated Content’ sub-category
Valeri Liborski joins Yahoo as Chief Technology Officer
Prior to this, Valeri Liborski was Chief Technology Officer at HelloFresh
Dhruvish Thakkar named AVP - Revenue and Growth at Swiggy Dineout
Prior to this, Dhruvish Thakkar was with Flipkart as Senior Director, Head of Marketing & Revenue - Flipkart Epharma
Amway appoints Amrita Asrani as Chief Marketing Officer
Prior to this, Amrita Asrani was with Reckitt as Global Brand Marketing Director - Fabric Care & Fashion - Strategy & Innovation
Pitch BFSI Marketing Awards 2024: Acko Insurance wins ‘Brand of the Year’ title
Acko Insurance bagged 9 metals, including 3 golds, 5 silver and 1 bronze metals, across categories
Pitch BFSI Marketing Awards 2024: PHD Media takes home ‘Agency of the Year’ award
The agency won 9 metals including 3 golds, 5 silver and 1 bronze metals across categories
NPCI wins 4 metals at Pitch BFSI Marketing Awards 2024
The brand bagged 4 metals in total including 2 golds, 1 silver and 1 bronze metal across categories
Performics shines at Pitch BFSI Marketing Awards 2024 with 5 metals
The agency won 3 golds and 2 silver metals for its impressive work
Pitch BFSI Marketing Awards 2024: Acko Insurance & PHD Media sweep top honours
The other key winners include Performics, Techmagnate, Arm, Ethinos, EssenceMediacom & NPCI
Neha Kumaar Garg joins EXL as VP of Internal Communications
Previously, she was Director Marketing Communications at Axtria - Ingenious Insights
e4m IDMA 2024: Pernod Ricard India bags gold for its innovative campaign
The brand won the gold metal under the ‘Best Use of Experiential Tech for Digital & Physical Experiences’ sub-category
Viren Vesuwala elevated to Lead, Strategic Partnerships & Alliances at White Rivers Media
Viren Vesuwala also retains his previous role as Lead PR & Corporate Communications
Sutapa Chatterjee named Associate Vice President at Vishal Mega Mart
Prior to this, Sutapa Chatterjee was with KFC as Assistant General Manager
GroupM's Zuzanna Gierlinska joins MiQ as Chief Commercial Officer
Prior to joining MiQ, Zuzanna Gierlinska was with GroupM Nexus as Chief Solutions Officer
Sonia Shenoy moves on from CNBC TV18
Sonia Shenoy was the Assistant Executive Editor at the business news channel
Purva Misra appointed Chief People Officer of NDTV Group
Prior to this, Purva Misra was the Chief Human Resources Officer (CHRO) of India Today Group and Chief Operating Officer (COO) of India Today Media Institute
e4m IDMA 2024: P&G takes home gold metal for its Gillette campaign
The brand won gold under the ‘Best Use of Mobile to Drive Sales’ sub-category
Natalie Cummins named CEO of EssenceMediacom UK
Natalie was with Zenith UK for over 11 years
Jaimit Doshi joins Lenskart as Global Head of Marketing and CEO - Hustlr
Prior to this, Jaimit Doshi was with Aditya Birla Sun Life Insurance as Chief Technology, Digital and Marketing Officer
Liam Murphy elevated to Marketing Director, UK at Pernod Ricard
Prior to this, Liam Murphy was the Brand Director (UK)
Ashok Suvarna appointed CEO of Aditya Birla Money Limited
Prior to this, Ashok Suvarna was with Aditya Birla Sun Life Insurance as Chief Distribution Officer
AI and Programmatic Advertising: The dynamic duo for enhancing efficiency & ROI
e4m Blog: In this post, we decode the relation between AI and programmatic advertising, the role of programmatic advertising in digital era and more
Techmagnate - e4m roundtable: Experts to explore the intricacies of BFSI marketing
Industry heads will share insights on the topic ‘Decoding the Highs and Lows: Challenges of High Acquisition Cost & Low Conversion Metrics in BFSI Marketing’
Sudarshan Sarma joins CarDekho Group as Chief Business Officer- New Auto
Prior to this, Sudarshan Sarma was with Flipkart as Senior Director
Nestle India shines with 4 gold metals at e4m IDMA 2024
The brand won the gold metals across categories for their outstanding work and creativity
Industry veteran Yazdi Sodawaterwala no more
Yazdi Sodawaterwala was the Head of Distribution and Marketing at Telebrands India
Shamus Qu appointed as VP, Marketing & Growth at Mondelēz China
Shamus Qu will be replacing Grace Zhu, as per media reports
B Sai Kumar birthday: Celebrating the Arré Founder’s entrepreneur journey
Known for his leadership in the digital entertainment space, Sai Kumar has played a crucial role in shaping Arré into a powerhouse of original content
Microsoft hires Vaishali Kasture as Lead - SMC business for India, Asia
Prior to this, Vaishali Kasture was with Amazon Web Services as Director & Country Head, Commercial Business, India and South Asia
Tejkarran Singh Bajaj elevated to SVP & Head - Originals at Jio Studios
Prior to this, Tejkarran Singh Bajaj held the role of Head of Originals at Jio Studios
Dainik Jagran’s Ankur Bhatt passes away
Ankur Bhatt last held the position of Strategy and Brand Development at Dainik Jagran
Prabhat Khabar celebrates 40th anniversary
The newspaper also initiated a campaign to plant more trees to mark the milestone
NCLT approves Star India-Viacom18 merger scheme
The Mumbai bench of the NCLT has noted that the scheme appears 'fair and reasonable' with no violations of any provisions of law or public policy
Harshit Sahni gets expanded role at Warner Bros. Discovery
Harshit Sahni is now Cluster Revenue Head - Factual & Lifestyle, Eurosport, International Business - South Asia at Warner Bros. Disney
Jaimit Doshi, Aditya Birla Sun Life Insurance Marketing Officer, moves on
Jaimit Doshi has been associated with Aditya Birla Sun Life Insurance for the last 5 years
Avnish Anand quits CaratLane
Avnish Anand served as Co-founder and Managing Director of CaratLane
Best ads of the week: Crocs steps it up with Orry, Aditya Birla celebrates 'Kaarigari'
Ads we loved in Week 4 of August
Curtis Sinclair moves on from Mindshare
Sinclair held the role of Worldwide Head of Consultancy at the media agency
James Smyllie, President of Initiative APAC, steps down
Leigh Terry will assume direct leadership of Initiative APAC, as per media reports
Mondelez India shines at e4m IDMA 2024 with 9 gold metals
The brand won the gold metals across categories for their creativity, innovation and excellence
Paytm Ads’ Sameer Kapoor steps down as Senior Vice President
Sameer Kapoor was associated with Paytm Ads for 5 years
Relief for Boroline, Rs 2 lakh fine for Borobeauty in ‘trade-dress’ case
The Delhi HC ruled in favour of the plaintiff G D Pharmaceuticals, who accused Cento Products of selling a “deceptively similar” product Borobeauty
Saloni Arora elevated to Business Head at Arvind Fashions Limited
Prior to this, Saloni Arora was Head of Marketing at the company
OOH company Stellar Ace CEO Tan Jeslyn steps down
Tan Jeslyn, Stellar Ace's CEO, will be stepping down from the OOH company after almost 20 years
Guru Mishra elevated to Senior VP - Digital Media and Buying at RepIndia
Guru Mishra has been with the company since 2021
Balaji Prakash elevated to COO & Business Head - Consumer Products at EID Parry India
Prior to this, Balaji Prakash held the position of Executive VP and Business Head - Consumer Products Business at the company
Reliance-Disney merger: A look at the combined assets
After months of uncertainty, the CIC finally approved the $8.5 billion merger between Reliance and Walt Disney on Wednesday
CCI approves Viacom18-Star India merger
The green light from the CCI comes with a caveat: the companies must comply with certain voluntary modifications to address potential competition concerns
e4m IDMA 2024: Maruti Suzuki India bags gold for its impressive campaign
The brand bagged the award under the ‘Most Effective Use of Digital Analytics’ sub-category
From Micro to Macro: Navigating the world of influencer marketing
e4m Blog: In this post, we explore the nuances of influencer marketing, the importance of choosing the right influencers, the challenges and more
Stagwell's Assembly appoints Samantha Scott as Managing Partner, Europe
Samantha Scott joins Assembly from Dentsu X, where she served as the Managing Partner.
Deepthi Prakash named COO at Omnicom Advertising Group
Deepthi Prakash will take on the new role beginning January 1, 2025
Nikita Malhotra named Head of Digital at Woodland
Prior to this, Nikita Malhotra was the Digital Activations Lead for emerging markets at Adidas
GroupM hires Aisha Khan in client acceleration role
Prior to this, Aisha Khan held the role of Amazon Commercial Development - US Portfolio Lead at L'Oréal
Omnicom Advertising Group appoints Troy Ruhanen as Global CEO
Troy Ruhanen is currently with TBWA\Worldwide as President and CEO
NASSCOM names Sindhu Gangadharan as Chairperson
Sindhu Gangadharan currently serves as Managing Director of SAP Labs India
Tania Thanda named Global Marketing Manager at Signify
Prior to this, Tania Thanda was with Intel Corporation as Marketing Manager - Datacentre AI Network Edge
Punit Kumar Singh joins FCB India as Chief Strategy Officer
Prior to this, Singh was with Dentsu Creature as Head of Planning- Strategy, Brand, Digital and Communications (North)
Mumbai Metro One issues 'Expression of Interest' for naming, branding of stations
MMOPL has granted Times OOH rights to administer advertisement sites on Mumbai Metro
e4m IDMA 2024: Marico takes home gold metal for its Saffola campaign
The brand won gold for its campaign named ‘Saffola - Inspiring Young India to take Roz Ka Healthy Step’
How marketing automation is changing the game for brands and marketers
e4m Blog: In this post, let’s dive deep into the evolving marketing automation techniques, benefits of marketing automation, the use of marketing automation platforms and more
Eva Barrett joins Honda Australia as General Manager - Brand, Marketing, CX
Prior to this, Eva Barrett was with Ingenia Communities Group as Chief Customer Officer
McDonald's names Angelina Villanueva as its new CMO for Asia
Villanueva is currently serving as Director- Marketing at Yum Brands Singapore
ITC launches nutritional product line ‘Right Shift’ for mature adults
The new brand is a ‘comprehensive approach to nutrition’ focused on the health and nutritional needs of those above the age of 45