Shubhranshu Singh
guestcolumn@exchange4media.com
@Shubhranshu Singh
Authors
Guest Column: Marketing absolution – build culture, not brands: Shubhranshu Singh
The more brands proliferate and expand, the more the economic and socio–cultural model seems premised on brands being the engines of growth
Guest Column: Globalisation is a multi-faceted construct
The first derivative of globalisation is resource allocation, while the second is mktg conduct & outcomes, says Shubhranshu Singh, Mktg Director - India & South Asia, Visa
Guest Column: Collaboration, co-ideation and co-creation
Any idea, any creative content that shows promise needs disciplined partnerships to grow to its full potential, says Shubhranshu Singh of Visa
Guest Column: Collaboration, co-ideation and co-creation
Any idea, any creative content that shows promise needs disciplined partnerships to grow to its full potential, says Shubhranshu Singh of Visa
Guest Column: "Tomorrow's biz success will come from today’s creativity"
As we move into an era of tech-enabled simultaneity in marketing, perhaps the fraternal covenant of creative groups needs to be revived, says Shubhranshu Singh of Visa
Cannes Special: Mesdames et Messieurs - It has begun!
Day one at Cannes saw unceasing activity, superb organisation & near flawless execution, says Shubhranshu Singh, Marketing Director, India & South Asia, Visa
Cannes Special: Mesdames et Messieurs - It has begun!
Day one at Cannes saw unceasing activity, superb organisation & near flawless execution, says Shubhranshu Singh, Marketing Director, India & South Asia, Visa
Cannes Special: Mesdames et Messieurs - It has begun!
Day one at Cannes saw unceasing activity, superb organisation & near flawless execution, says Shubhranshu Singh, Marketing Director, India & South Asia, Visa