Priyaankaa Mathur
Chief Reporter
priyaankaa.mathur@exchange4media.com
#Priyaankaa
Authors
Chief Reporter - e4m , Mumbai
MarTech: Build your omni-channels to find the best solutions, says Apoorv Durga
Durga, Research Director & Analyst, Real Story Group, on how to explore key technology that can help build an omni-channel marketing stack and more
Brands are now focusing on tier markets: Neeraj Attri, COO, TOP FM
Attri, COO and Group Revenue Head of TOP FM, spoke to exchange4media about the radio network soon completing a year, marketing and advertising trends in the regional space and more
For Jjust Music, we have partnered with almost every streaming platform: Jackky Bhagnani
Producer-entrepreneur Jackky Bhagnani launched his music label Jjust Music on Monday
Networking is a 24x7x30 exercise around the globe: Dr Ivan Misner
Misner, Founder of BNI, talks about key principals of referral networking, and personal and professional development, BNI's market growth and the way ahead
AI combined with machine learning can help understand consumer behaviour: Tamara McCleary
Thulium CEO on leveraging AI for marketing, and digital media trends that will drive the industry in future
TechManch 2019: 'Brands need to associate with right influencers'
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Ankit Vengurlekar, Amish Tripathi, DJ Suketu, Vrajesh Hirjee, Dhvani Bhanushali and Ranveer Allahabadia discuss influencer marketing
What is the sound of your brand?
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Brandmusiq Co-Founder Rajeev Raja and CEO Ajit Varma decode sonic branding and how the ad world is embracing the concept
'Music industry riding on success of digital & OTT platforms'
On World Music Day, industry experts and musicians talk about content creation, new launches and emerging trends
Facebook partners with Kiran Rao for short films
Rao will make 10-second no-audio films in vertical shoot format for Facebook Thumbstoppers
Aakar Innovations launches Anandi Eco+, a compostable menstrual hygiene product
Jaydeep Mandal, Founder, Aakar Innovations Pvt.Ltd, speaks on innovative compostable sanitary pads and the brand's social media campaigns to support menstrual hygiene
Grado is reaching out to the youth and fashionistas: Dhruva Singh Chauhan, Director GBTL
Chauhan, Director, GBTL, Grado, talks about the two-year-old brand, it's association with Amitabh Bachchan, partnerships and the way ahead
CM Pema Khandu invites content creators to explore AP, offers single-window clearance
Khandu met members of film, media and entertainment industry in Mumbai on Friday
How Performance Marketing acts as a game changer for brands in the digital era
Sarfaraz Khimani, Co-CEO, Performics India, and Anurag Gupta, CEO, Columbus India, explain the importance of Performance Marketing with case studies
‘If you are thinking of gaming, cricket is an obvious choice’
Anuraag Srivastava, Co-Founder & COO, Rainshine, spoke to exchange4media about launching Ulta Fullta, India’s first cricket Digital Game Show and it's integration with the World Cup
Modi's re-election is great news for the Digital space: Sabyasachi Mitter, Fulcro
Mitter, Managing Director, Fulcro, spoke to exchange4media about rebranding ibs to Fulcro, the company’s growth prospective and more
‘Joint campaign for Uber Rides & Uber Eats aimed at humanising the brand’
Manisha Lath Gupta, Head of Marketing, Uber India and South Asia, talks about the latest campaign, roping Virat Kohli as brand ambassador and more
Collaboration is the way ahead in the digital landscape: Rahul Sarangi, TVF
Rahul Sarangi, Global Head, Business and Content, The Viral Fever, Sagar Kochhar, Group CMO, Rebel Foods & Chef Kunal Kapur tell us about new show 'The Royal Palate - Culinary Secrets of the Royals'
Great content & good marketing have been game changers: Bhushan Kumar, T-Series
Kumar, T-Series Chairman and Managing Director, talks about music in the Digital era, the #BharatWinsYouTube campaign & much more
Supercar Blondie is all set to launch her own TV show to endorse brands
In her maiden trip to India, Australian social media celebrity and vlogger, Supercar Blondie shares her passion to drive hybrid electric cars and talks about benefits of social media
Consumer-creator ratio is growing in Digital media: Bhuvan Bam
Instagrammer of the Year Award winners Bhuvan Bam, Pooja Dhingra & Sejal Kumar along with Saket Jha Saurabh, Head, Entertainment Partnerships, Facebook India, speak about influencer marketing and more
Singles work well with today’s youth, says Vinod Bhanushali, T-Series
Vinod Bhanushali, President – Marketing, Media & Publishing, T-Series, talks about the digital marketing plan for the music label’s talents
We will be a separate media entity within Publicis Groupe: Paul Davies, Epsilon
Paul Davies, Senior VP Asia-Pacific Epsilon, and Ashish Sinha, SVP Epsilon India, talk about the company’s plans post acquisition by Publicis Groupe, future of digital marketing in India and more
Talking about social issues is very important to us: Sundeep Chugh, Benetton
Benetton recently launched UnitedByVote campaign urging 900 million people in the country to exercise their right to vote in this elections
UCB’s 'UnitedByVote' campaign urges youth to take the power in hand
The launch of the campaign witnessed a thoughtful panel discussion with speakers such as Saif Ali Khan, Bhumi Pednekar, Siddhanth Chaturvedi and Benetton India’s CEO & MD Sundeep Kumar Chugh
Esports offers huge opportunities for brand marketing: Industry experts
At the Esports Summit 2019, industry leaders discuss brand visibility, advertising, merchandising and more
Subhash Chandra's Essel Group launches first cruise liner 'Karnika'
Karnika by Jalesh Cruises sailed 2,000 passengers and boasted ample public spaces, lounges, bars and balcony staterooms on its maiden voyage on April 17 from Mumbai to Goa
Period. End of Sentence Oscar win makes India proud
Co- produced by Guneet Monga's Sikhya entertainment the film deals with the stigmas associated with what women go through during menstruation
Smule is the new way to community singing with over 50mn global users: Bill Bradford
Bradford, President, Smule unveils the app's journey so far, vision in India, partnerships and future plans