ABP News Network’s Shrivardhan Trivedi enters World Book of Records
Trivedi has completed more than 5,000 episodes of the crime show ‘Sansani’
Date-wise News
Barun Das joins TV9 as CEO
Das, Co-founder & Director of Mydia 100 Communications, has had an earlier stint with Zee News as CEO
Mobil India ropes in wrestler Bajrang Punia as brand ambassador
The Commonwealth and Asian Games medal winner will be the face of Mobil’s commercial vehicle lubricants’ segment
WPP & Kantar launches Institute for Real Growth, a cross-industry initiative, in India
IRG aims to help organisations focus on sustained, long-term growth by equipping leaders with best practice approaches to their strategy, structure, capability and leadership
Johnson’s Baby unveils TVC to reinforce commitment towards baby care
Conceptualised by DDB Mudra, the TVC is a cluster of sequences where a mother bonds with her baby by using a range of Johnson’s products
Likee sets Guinness World Record with Independence Day campaign
Over 1 lakh Indians participated in the campaign, which concluded with more than 2.5 lakh videos and 225.3 million views
Garena’s Free Fire is the most downloaded Mobile Battle Royale Game
As of May 2019, Free Fire has more than 450 million registered users, and over 50 million peak daily active users
Hakuhodo India launches campaign for Maruti Suzuki NEXA XL6 with Ranveer Singh
The 360-degree #FeelsJustRight campaign includes six different TVCs, pre-launch teasers and digital feature videos
Russell Peters to be back in India for phase II of Zee Live’s Supermoon
The comedian will perform in Pune, Ahmedabad and Hyderabad in October
Disney to launch stores inside Target in US
25 Disney stores will open at certain Target locations across the country on October 4
Apple Inc complains of operating system being copied
Apple has filed a lawsuit against software company Corellium, asking a federal judge to stop the violations
Manish Aggarwal appointed as Cluster Head-Ad Sales for Zee Domestic Broadcast Business
He will lead the Advertising Revenue portfolio for Digital Publishing Business, Brand Solutions, Innovation Studio, and Social
Mathrubhumi kicks off Onam celebration with Super 10 Panchayat Utsav 3rd Season
It is a 15-day-long road show reaching out in selected 120 grama panchayats across Kerala
Social Beat leverages user-generated content for Swiggy campaign
While the ongoing campaign has got multiple entries and views on TikTok, Social Beat is also working on a social media strategy in 11 languages
Airtel is back with its World Cup Cricket Bonanza
The brand has come out with a similar contest around India vs West Indies series
News Nation reinforces its presence
Strengthens its distribution foothold with appearance on Sun Direct
Sandeep Sawant to lead Hyperspace & Smart City at Denstu Aegis Network
Sawant was earlier Madison Retail Paradigm’s Deputy General Manager
EyeTalk Media Ventures and dRSTi Communications partner to bring DOOH to corporate India
Launch India's first business content-driven, real-time DOOH network BizTalk
McCann Worldgroup hires Sanjeev Chopra as SVP & Head McCann Health, Delhi
Chopra has over 25 years of experience in healthcare advertising, marketing & sales. He moves from Publicis Health
MarTech: Build your omni-channels to find the best solutions, says Apoorv Durga
Durga, Research Director & Analyst, Real Story Group, on how to explore key technology that can help build an omni-channel marketing stack and more
MarTech: ‘Data-driven marketing strategy with technology is the way ahead’
Deepali Naair, IBM; Neeraj Singhal, Zeotap; Santosh Gannavarapu, MerkleSokrati & Udaysimha Mysore, FirstHive Tech Corp take part in a discussion moderated by Chitra Iyer, MarTechAdvisor
MarTech: People, process & technology are the 3 keys to marketing success: Alexander Low
The Digital Soothsayer, DLAignite, said the greatest risk for marketers today isn’t competitive trends or technological change, it’s losing customers
Remembering Arun Jaitley’s contribution as I&B Minister
As Information & Broadcasting Minister, Jaitley led key initiatives including FM auctions, revising guidelines for print and online ads, and establishing the much needed Film Facilitation Office
MarTech: Data is the world's most valuable resource: Antonia Edmunds
Edmunds, Head of Acoustic, Asia Pacific & Japan, shares insights on developing the right tech to engage with consumers
MarTech: Using consumer insights for great business decisions
Ankit Prasad, Bobble AI; Manik Nangia, MaxLife Insurance; Sumeet Singh, Info Edge; Zubin Dubash, Shemaroo; and Yaquta Mandviwala, Bain & Company; discuss integrating consumer insights into strategy
Arun Jaitley: Politician who made multiple people feel special at the same time
Senior TV journalist Bhupendra Chaubey pays his tribute to Arun Jaitley
We have already reorganised and repositioned the company for the future: Bob Iger
Chairman & CEO of The Walt Disney Company points out opportunities post the 21st Century Fox acquisition at D23 Expo 2019; honours 12 talented individuals for their contribution to the Disney legacy
How HUL is tapping the premium detergent market with 'love & care'
HUL has launched a new detergent after 32 years, we delve deeper into the reasons behind the move, the product’s branding, marketing and more
MarTech: Our competition is not with other banks, but with e-comm: Deepak Oram, HDFC
The Martech Head of HDFC India spoke on ‘Decade of individualization in financial services’
AD STARS 2019: DDB Mudra & Cheil win big amongst Indian agencies
AD STARS 2019 concluded on Saturday, August 24, with a grand gala in Busan with winners chosen from 20,645 entries across 60 countries
FM’s measures to boost economy will improve sentiment & business outlook: Industry leaders
While some industry heads said the announcements come at a right time, others say they will make a big difference to the advertising sector and start-up community