The app's downloads currently stand at 109 million, making it the third Indian video-streaming app after Hotstar and JioTV to reach 100 million downloads
As a precursor to the launch, Zee Telugu telecasted a live episode hosted by the vivacious Pradeep Machiraju revealing exciting elements from the brand-new season
While many of the resignations came from executives who moved on to greener pastures, a lot of them also decided to move on to go the entrepreneurial way
As the official digital streaming partner of the World Cup, Hotstar's immense reach and scale have made it a top choice for advertisers across the country
Guest Column: Nikhil Arora, VP & MD, GoDaddy India, takes us through the key elements of building an online presence and how they can help an emerging sports brand