Shriranga Sudhakara
Shriranga@exchange4media.com
Authors
The author is Managing Director of VYOMA Media
Guest Column: Is digital display set to become the all-important 'other screen'?
As the country powers towards a digital economy, with hyper-connectivity and access to real-time information at its fingertips, digital OOH aligns itself almost seamlessly with the on-going advancements given its ability to provide reach, scale and relevance all at the same time
Guest Column: Why digital OOH matters now more than ever: Shriranga Sudhakara, Vyoma
An estimated growth of 25 per cent CAGR by 2019 for the DOOH sector is also a strong validation that the market landscape is swiftly warming up to enriching platforms and recognizing them as a strategic asset.
Guest Column: Digital has tremendous scope in OOH: Shriranga Sudhakara, VYOMA Media
Shriranga Sudhakara, Managing Director, VYOMA Media, talks Digital-Out-of-Home (DOOH), its power to engage audiences and more