Zee Keralam sees 5.8x increase in ratings during premiere of Mammooty's Madhuraraja
Zee Keralam delighted viewers with their World Television Premiere of Malayam movies during Onam
Date-wise News
Star Sports brings special programming ahead of Paytm South Africa tour of India
The Paytm South Africa tour of India begins this Sunday, Sept 15, 2019
Kommune Brand Communications & techARC unveil 1st edition of ‘TechKomms’ report
TechKomms is a report on the Public Relations and Communication Trends for the Information and Communication Technology sector
Nikhil Gandhi quits Times Network
Gandhi was the COO & President of Times Network
BARC week 36: Sun TV replaces Dangal for the top spot once again
However, in the Hindi GEC (U+R) category, Dangal is steady at number 1 with 928209 impressions
RED FM and ShowBox launch two new TV shows on music, culture and Bollywood
The shows are called ‘Box Café’ and ‘Superhits With Drama Queen Swati’
Hike Sticker Chat unveils sticker avatars of Ayushmann Khurrana and Nushrat Bharucha
The platform has partnered with Balaji Motion Pictures' film Dream Girl, and as part of the association, Hike Sticker Chat users will be able to use curated stickers of the two actors
TRAI extends date for stakeholder comments on Consultation Paper on tariff-related issues
The time given to stakeholders to submit comments and counter-comments has been extended to 23rd September 2019 and 7th October 2019 respectively
TAM Adex: Netflix most advertised brand on digital platforms
As per the data, Netflix tops the charts as the most advertised brand at 10% frequency
ITC Vivel urges women to ‘Know Your Rights’
As part of the initiative, the brand has also launched a website www.absamjhautanahin.com for a simplified understanding of laws around women’s rights
ZEEL undertakes structural realignment of premium and regional clusters
Zee Café SD/HD has been re-aligned with & Flix SD/HD/& Prive HD while Living Foodz SD/HD has been integrated with the Hindi HD cluster
iTV Network ropes in Uma Prabhu as Group Editor
Prabhu has been associated with Zee Media Corporation Limited, The Times of India, Popular Prakashan and Stardust in the past
Zee Telugu’s Zee Heroes Episode 6 challenges contestants with new dare devil stunt
The contestants will perform the stunt on a trailer truck in the wilderness of Thailand
ALTBalaji Chief Operating Officer Sunil Nair moves on
In his previous stints Nair has held leadership positions in Reliance Jio, Star TV & OneChannel Media
Martin Sorrell's S4 Capital set for greater expansion in 2021
The company has seen a rise in billings in the first half of FY 19 as Sorrell lauds “The power and relevance of the faster, better, cheaper, digital-only unitary advertising model"
Apple TV+ to launch in India: Should OTT players worry?
Apple is set to launch its OTT service in November at a mere Rs 99 a month. We ask experts what it means for the OTT players in India
Brands leveraging licensing to appeal to target audiences: Jiggy George, Dream Theatre
George, Founder and CEO, Dream Theatre, speaks to exchange4media about the growth in the licensing and merchandising industry, the company’s association with Liverpool FC and more
Billboards & posters are passé as brands opt for targeted OOH to connect with consumers
Brands such as Uber, Paytm, EaseMyTrip, Senco are leveraging targeted OOH to reach out to a specific audience, and industry experts say the results have been positive
FCB Ulka wins creative mandate of Reliance Smart
The IPG agency will lead 360-degree communication strategies across platforms for the brand
The ecology of new media content still in its infancy in India: Ankit Paul, UCWeb
Paul, Country Lead - Monetisation Strategy and Programmatic at UCWeb, tells us about the platform’s shift from a browsing tool to a content platform, and more