WATConsult's Ecommencify division decodes Indian language users to deliver 16X return on investment over the last quarter on Amazon
Alcis Sports has also launched an exclusive athleisure line by the name of ‘The Royals Collection by Alcis’
Dube joined Zee in June 2016 as Vice President, Marketing. He was given the role of Vice President- Programming in January this year
As part of the initiative, Chandrika gave away packs of coconut oil and asked men of 2,500 homes to pamper their women with a head massage
Mindshare China and Mindshare APAC feature in top 3 agencies of the year
While television retained its position as the largest segment, growth is expected to come from digital which will overtake filmed entertainment in 2019 and print by 2021
Based out of the San Francisco headquarters, Lamar will report to the VP of Global Marketing, Brad Ramsey. She replaces Jayanta Jenkins who recently joined HP
Alliance equips FTS USA by setting up a quartz movement assembly unit in USA
Samantha Akkineni roped in to promote Kurkure Masala Munch; marketing to be focused on southern states
Users on Roposo are sharing their opinions on current affairs & video snippets of newsworthy events, and even uploading live breaking news items of national or regional importance
Vij will report to Kapil Arora and will be responsible for the running of the Delhi office operations along with Managing Partner Amarinder Butalia
Her appointment will be effective from April 1, 2019 and she will serve as a member of the Audit Committee
Lobo joins VMLY&R from Leo Burnett and has over a decade experience of working with brands like Diageo, Unilever, Bajaj Motorcycles
Shankar, VP, FICCI said Indian media & entertainment industry is ready to contribute actively to the national dream of creating jobs, assets & wealth, and can be the flag bearers of a brand new India
The results of the survey by CVoter show that the Balakot strikes have re-positioned BJP for neutral voters
As part of #ParkTheBias campaign, female valets were stationed at Mumbai’s premium hotels and reactions of patrons were captured on hidden cameras
The blockbuster starring Vicky Kaushal, Mohit Raina, Paresh Rawal, Yami Gautam and Kirti Kulhari to go live on the platform on March 19
Idea 4G – India ka Live Network campaign focuses on the power of Live video in bringing about a societal change
Pant will be hosting the channel's flagship show 'Hum to Poochenge'
The digital video campaign, titled #UddKeJao, highlights the fact that one can easily save money by planning holidays well in advance
The agency’s mandate is for Zee News along with other channels including ZEE Business, ZEE Hindustan, ZEE 24 Ghanta, ZEE 24 Taas, ZEE 24 Kalak and Zee Digital
The new brand leverages Burson Cohn & Wolfe’s integrated communications expertise and global network and Six Degrees’ entrepreneurial culture
The latest campaign by FCB Ulka uses the insight that 'only 11% women drive in India’ as an inspiration, to drive more women to drive
Burman talks about the brand's origins in the bylanes of Kolkata to emerging as a transnational enterprise with presence in over 120 countries across the globe
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Vishal Ramchandani, Head of Marketing for Excel Entertainment, tells exchange4media all about the considerations of the production house for marketing 'Gully Boy'.
While some criticized the brand for hurting their religious sentiments, many came out in Surf Excel’s support too
Surya Narayanan named Senior Vice President – Content & Brand Solutions, Ankur Handa, Associate Vice-President, Supply, and Nishant Gupta, National Sales Head in Microsoft & Programmatic Solutions
Under the #BajaoTaaliSehatWali campaign for ICICI Lombard, Ogilvy designed special acupressure enabler ‘clapping gloves’ for women who often spend long hours praying
Industry experts on the growth and relevance of OOH this election despite the growing popularity of digital and social media
Ashutosh Vaidya, CMO, Kurl-on speaks about the role of technology and innovation at Kurl-on and how the company is curbing the menace of fake products, their expansion plans and more
Hotstar’s Executive Vice President Sidharth Shakdher, and SVP & Head, Client and Agency, Gulshan Verma talk about people connecting with family & friends over cricket despite being far from each other
After a stint of 6 years at HT Media, Phakey will now join an FMCG major, as per sources