iPops has been witness to the birth of the new genre in art, as KV Sridhar, one of India’s advertising legends and an acclaimed artist, showcases a collection of 28 paintings created on iPad.
Saptahik Sakal is the latest addition to the slew of changes that has been brought about by the Sakal Media Group, since January, to refresh their product content and portfolio.
Ponds came up with a distinctive campaign featuring the heartthrobs of the industry- Farhan Akhtar, Ranvijay and Chang. The tag line for the campaigns says ‘for the girls who enjoy everything under the sun but cricket’.
Cadbury India has launched a nationwide initiative called Oreo-Time in order to promote its newly launched brand Oreo.
In a candid conversation with exchange4media Smeeta Chakrabarti, CEO, NDTV Good Times, shared 2011 plans for the channel...
Recently CavinKare (CK) has been reshuffling its roaster of agencies for its various category brands...
As consumers evolve, and business priorities change, how are marketers looking at new age communication. Nitin Paranjpe, CEO & MD, Hindustan Unilever Ltd would address the subject as the opening Keynote Speaker at the exchange4media Conclave 2011, Mumbai edition on July 15, 2011.
Ten Sports has appointed Sanjay Raina as Chief Operating Officer for International Business. Raina would be based in Dubai for this role. He comes from Astro Television, where he was Senior Vice President – Marketing, working in Malaysia.