Haven’t sent in your entries for the Indian Digital Media Awards (IDMA) 2011 yet? Now you have time till April 25, 2011. Giving in to heavy demand from the industry, the last date for receiving entries for IDMA 2011 has been extended.
With ICC CWC wrapping up, an e4m expert panel chose the top ads and campaigns during the World Cup. Topping this list are Vodafone, Nike, Pepsi…
TAM Sports data show that in all 120.53 million viewers tuned in the World Cup. Digital homes recorded 18.4 million viewers.
Airtel digital TV, the DTH service from Bharti Airtel has added two new interactive services - iDarshan and iGoodlife.
South African Tourism Board in India is happy to announce the appointment of Hanneli Slabber as Country Manager, India for South African Tourism. Hanneli assumes responsibilities for all India operations for the tourism board from Evelyn Mahlaba, Acting Country Manager- India.
BBH Group has appointed Raj Kamble as Managing Partner and Head of Creative of its office in Mumbai. Kamble joins from BBDO WorldWide, New York, where he is Senior Vice President on the global P&G and Gillette business.
Sonear has entrusted its media planning and buying duties to Carat Media.<br /> Sonear, earlier known as Donear, is the flagship brand of Sonear Industries Ltd. <br />
The edition carried 3D advertisements from diverse segments of the industries such as real estate, telecom, healthcare, FMCG, retail outlets, jewelers, hospitality etc…
The creative mandate extends across sub brands; A4, A6, A7, A8, Q3, Q5, Q7, RS5, R8, R8 Spyder and other subsequent launches over the next three years.
Hindustan Times in an internal mail has announced structural changes in the leadership of various departments. As per the announcement, Venky Venkatesh, Rajeev Beotra and Rajan Bhalla have seen change in their roles in the group.
With this new appointment, Somani will be replacing Sandeep Bhushan in the group…
Keeping the changing landscape of the industry in mind Advertising Agencies Association of India (AAAI) is presenting a Conclave – ‘Preparing the profession for the new decade’ – on April 7, 2011, which will precede GoaFest 2011.
Social media has been changing the way people communicate, and brands are now gradually learning to talk the social media language. An ASCI workshop at the GoaFest 2011 sought to find out ways in which brands were leveraging this emerging medium.
Coffee brands are doing it and so are brands as diverse mango drinks, mobile phones, even a candy brand – going bold, that is. Advertising is no longer shying away from the sensuous and the bold just got bolder, but where does one draw the line? e4m finds out.