STAR India and NDTV Group have signed an agreement for the ad sales function of the NDTV news channels – NDTV India, NDTV 24x7 and NDTV Profit. It is understood that a five-year agreement has been signed, which can be extended based on mutual agreement. This is effective immediately.
Indiatimes 58888 has launched Active Deals, a daily discount coupons service, which can be accessed entirely using a mobile phone, using SMS shortcodes, and without any online payments which would require a credit or debit car.
Indian ticketing site BookMyShow has bagged exclusive ticketing contract for the F1 races to take place in Delhi in October 2011. The company has been given both online and offline ticketing duties by Jaypee Sports International, which is hosting the race at their track near Greater Noida.
Ching’s Secret has announced a new campaign on Airtel Digital DTH, wherein the brand message is being integrated into Airtel Digital’s home menu.
Following the release of ‘The Dark Knight’ movie on Facebook, Warner Brothers has announced that five more movies from the studio will be available for streaming on the social network, with payments being handled through Facebook Credits.
In this series titled ‘Know Your Network’, exchange4media seeks to present the known and not so known social networks from around the world.
Microsoft India has tied up with 29 of the most visited websites in India to showcase new features of IE 9.
Quality of service and dependability will be the major drivers of e-commerce, says Star CJ CEO Paritosh Joshi, adding, companies should focus on getting the basics right instead of looking at differentiation and segmentation.
Breaking the cliché of bike ads as being macho and hip, the new TVC for Royal Enfield showcases the essence of its making and pays a tribute to the city it belongs to – Chennai.
Innocean Worldwide plans to continue stressing on quality service and strengthen its role and presence. The agency now plans to go on a hiring drive to support its growth plans.
Following the long list of other media shortlists, GoaFest Committee has announced the shortlists for the Integrated Advertising, Ambient Media, Out of home, Design, Radio and Radio Craft categories.
Industry veterans are sharing their expertise on business journalism at a workshop on ‘Reporting on Business in a Global World’ in Delhi today.
There is already a debate rising over news and current affairs on private FM stations, with FM players expressing dismay over the Government’s plans to allow only AIR-controlled news snippets.
comScore has revealed that 16.4 per cent of all Indians on the Internet went to ESPNCricInfo, while 13.4 per cent went to Yahoo! Cricket, a spike of 42 per cent and 48 per cent visitors, respectively.
In an unexpected, late night decision on March 28, 2011, the ICC cancelled the World Cup match coverage accreditation of broadcast journalists.
On the conservative, media fraternity is expecting 15+ TVR from the India-Pakistan clash on March 30, 2011. ESPN Star Sports has put a big price for the promise of the impact from this match. But is it a sensible buy?
India will host its first F1 Grand Prix on October 30, Jaypee Sports International (JPSI) bagging a contract to host the Indian Grand Prix at their new racetrack near Greater Noida, on the outskirts of New Delhi. JPSI has tied up with Bookmyshow.com as the exclusive ticketing partner, to provide turnkey solutions for a gamut of services like online and on-ground ticketing through its website and physical box-office counters at the race track, formulation of ticketing and pricing strategies, security features and validation of tickets. Bookmyshow will also help in ushering the guest to their respective seats.<br />
Indiatimes is entering into the discount coupons space with the launch of their new Active Deals service, which is built around the company’s 58888 mobile service. Users will be able to search for deals using SMS, IVR and WAP, and have the coupons delivered directly to their phones via SMS.