Date-wise News
Mindshare’s Ashutosh Srivastava on the new agency model, the India ops & clients
Mindshare’s CEO for Asia Pacific, Ashutosh Srivastava, was in the India office last week for a workshop on the new structure of the company. In conversation with exchange4media, Srivastava said that there was maximum alignment from the India team for the restructuring and that officials here understood that the new model was more about the clients than the agency.
Leading media publications go the Twitter way; for India Today it’s News Buzzer
If web traffic is an indication of Twitter’s rage, it surely is making news in India as well. The growth is accelerated by the fact that mainstream media is readily embracing the mirco-blogging site to engage readers on their portals. One media major that has gone the Twitter way with much enthusiasm is India Today, only it prefers to call it News Buzzer on its website.
AP Parigi retires as MD ENIL; to continue as Non-Executive Director
Following a stint of over nine years with the Times of India Group, AP Parigi on Saturday, August 1, 2009, decided to step down as Managing Director. The Board of Directors of Entertainment Network (India) Ltd (ENIL) is said to have ‘reluctantly’ accepted Parigi’s decision. Parigi will serve as MD of ENIL till September 30, 2009, and will continue to be associated with the company as a Non-Executive Director.
Print ad volumes of services sector down 14 pc in H1 ’09: AdEx Analysis
Print ad volumes of the services sector decreased by 14 per cent during January-June ’09, as compared to January-June ’08. Properties/ real estates had the maximum share of the services sector print ad pie during this period. Print advertising of the education sector saw a growth of 10 per cent in H1 ’09, while print ad volumes of the banking/ finance/ investment sector were down by 19 per cent during this period.
Bikram Vohra to join Khaleej Times as Senior Editorial Advisor
Dentsu India appoints Sai Nagesh as Chief Growth Officer
Asianet on growth curve; widens gap with nearest rival
Asianet has been having a good year in 2009. The leading Malayalam general entertainment channel has further widened the lead with its nearest second. Asianet has been consistently scoring on an average 1100-plus GRPs (Source: TAM; CS F ABC 15+, Kerala Total Market; from weeks 23 to 30) for the last two months.
impact Roundtable: ‘There is need for innovation in gaming, and the time starts now’
‘Winning customers with in-game advertising’ was the theme of the closed door impact Roundtable conference, which was held in Mumbai on July 31. Industry experts like Karl Gomes, Raghav Anand, Akshay Garg, Hrishi Oberoi, Manoj Malkani, and Mahesh Murthy discussed a host of issues surrounding the advergaming industry and its future.