Madison Media continues to handle the digital mandate for Airtel brand and media. The agency, however, does not handle search marketing for Airtel.in
Will the BJP's mantra of going local help the party regain lost time and steer it ahead of the Congress? exchange4media finds out from agencies working on BJP's outdoor campaign
The digital broadcaster has slots for 2 co-sponsors & 4 associate sponsors during the live streaming of IPL this year. Reach & bandwidth though continue to be important factors for availability of IPL online
Hathway removed Star Sports bouquet of four channels from its regular package and offered it for a more expensive pick and choose option
Ogilvy Mumbai has won two Young Gun awards in the YGA 2013 Awards - for :{to:) CleftToSmile and Message Barter for NGO Akanksha
Rishi Jaitly, India Market Director, Twitter talks about the organic intersection of TV and Twitter and elucidates why TV is crucial to Twitter's media strategy
The agency will be responsible for creating go-to-market strategies and digital campaigns for Aditya Birla Money's wealth, broking, real-estate and other distribution business
Well-known representatives from BJP, AAP and Congress actively besought the patronage of young Indians at MTV Rock The Vote interactive panel discussions
The new addition to The Joy of Gifting campaign celebrates the uniqueness of a serendipitous moment when a gift changes hands
IndiaCast has inked deals with Mio TV by SingTel in Singapore and e-Vision by Etisalat in the Middle East for News18 India, the international version of CNN-IBN
Restructuring sees Rahul Gupta elevated as Managing Director and Amitabha Lahiri as CEO of merged business
Resultrix, a part of the ZenithOptimedia Group, is touted to handle the search marketing business for Airtel.in, confirm highly placed sources
While Colors saw no change in its gross viewership in Week 14 of 2014, as per data sourced from TAM subscribers, Zee TV and Sony lost viewership