Date-wise News

The company will also begin a creative agency hunt in April 2012. The account size is pegged in the vicinity of Rs 10-12 crore

Noor Fathima Warsia Mar 13, 2012 3:16 PM

Taking the idea forward that a strong foundation leads to a strong future, Tata AIG Life Insurance has come out with a new campaign for Tata AIG Mahagold Life

Deepika Bhardwaj Mar 13, 2012 9:48 AM

UTV Bindass has launched a road trip based show called Road Diaries; the entire concept of the show has been created in-house

Abid Hasan Mar 13, 2012 9:44 AM

Sengupta will be responsible for the agency’s strategic offering and product development; she will be based in Mumbai

e4m Desk Mar 13, 2012 8:36 AM

Founder-Director of Scarecrow, Manish Bhatt, will be a part of the jury that will adjudge the Direct Lions @Cannes Lions International Festival of Creativity 2012

e4m Desk Mar 13, 2012 8:33 AM

Saravanan P will be responsible for leading the network’s broadcast business that includes the music channels M Tunes HD and Music Xpress

e4m Desk Mar 13, 2012 8:24 AM

Delhi-based online marketing company, Internet Moguls, will aid Abercrombie & Kent’s move towards aggressive online marketing

e4m Desk Mar 13, 2012 8:24 AM

Manisha Tripathi has been appointed as National Director of LiquidThread in India; she will be based in Gurgaon

e4m Desk Mar 13, 2012 8:24 AM

Condè Nast India launches Architectural Digest, making it the fourth title to be included in its kitty

Abid Hasan Mar 13, 2012 8:23 AM

In a unique partnership, Deccan Chronicle collaborates with Café Coffee Day to bring out a monthly tabloid called Café Chronicle

Priyanka Nair Mar 13, 2012 8:22 AM

Reebok has launched a new campaign in India that aims to change the way people perceive, define and experience fitness

Priyanka Mehra Mar 13, 2012 8:22 AM

The fee structure is difficult to address. When people promise too much for too little money, it will fail. The problem does not solve itself. It is a fiercely competitive market out there and price undercutting is rampant. Unfortunately, there is no policing system in place. In that sense, India is the toughest place to do business in.

e4m Desk Mar 13, 2012 12:00 AM