Vikas Katoch
Vikas.Katoch@e4m.com
@VikasKatoch
Authors
The author is the founder and CEO at Adomantra
Guest Column: Market-makers will help navigate the fragmented digital advertising market: Vikas Katoch, Adomantra
A market-maker will assist brands with data mining, analytics, programmatic and traditional digital advertising in maximising their impact by personalised advertising.