The agreement will see FREEMANS logo displayed on Kerala Blasters team kits, official merchandise and throughout their stadium facilities
The campaign will run across multiple media platforms
Prime Video will present exclusive global coverage of 66 regular-season NBA games
She joined the company in 2022 as VP—Communications, PR and CSR
With the campaign, HDFC Life seeks to expand its brand presence and reach deeper into the southern states
According to those in the know, the Indian Olympic Association has already bagged sponsorship deals from brands worth over Rs 50 crore
Apna Radio 90.0 FM was inaugurated at IIMC Aizawl
The teaming is for a Kolkata Royal Tigers ad film featuring Sourav Ganguly
The campaign has been conceptualised by Talented
The deal, as per news agencies, is worth 1.2 billion pounds
The account will be handled by the Mumbai office
Nandadeep Jayakar has three decades of experience in management, operations and supply chain
These brands include Adidas, boAt, Coca-Cola, Myntra, NESTLÉ POLO, The Souled Store, Wrogn and more
Prior to this, Karan Rajpal was with EnableX as Head of Marketing
WPP will support Colgate-Palmolive’s oral care, personal care and home care businesses
GCC was also named as the region that will host the first PWR World Series in March 2025
At e4m TechManch, WPP’s Dale Imerman addressed AI-powered immersive technologies
A full-time CEO for the agency has been identified and will join in October from his current assignment oversees
In her last role, Shalu Zala headed Brand and Marcom – Enterprise, for Vodafone Idea Limited
Industry experts say factors such as lack of innovative formats, competition from OTT platforms and rising content costs are discouraging advertisers
Llama 3.1, the latest version of Meta’s open source model family, is said to be able to compete with Open AI’s ChatGPT-4o and Google’s Gemma 2
The company said it is also considering incorporation of a wholly owned subsidiary in India which will infuse Rs 10 lakh towards the share capital
According to a Media Partners Asia report, the video entertainment economy is projected to reach $13 billion by 2028
Tom Goddard, President, World Out of Home Organization and Chairman of OOH Capital delves into the state of OOH in India, examining its growth trajectory, challenges, solutions and its future
Marketers say while they will continue to build on alternatives, first-party data strategies will still receive a chunk of their budget