The new ad 'Under Pressure' has cricketers Rohit Sharma, Hardik Pandya, Virat Kohli and others enjoying the lighter moments of playing cricket without pressure
Namit Sharma is an industry veteran with over 25 years in M&E sector, working with names like Sony, Wizcraft Entertainment, Zee Network & Reliance Entertainment
At the e4m OOH Conference 2024, industry leaders deliberated on how traditional advertising on the outdoors is being revolutionised by digital technology
Currently, DPOs get a 20% distribution fee from broadcasters on the price of TV channels. They have an option to avail 15% more subject to certain conditions