MakeMyTrip’s ad on India-Pak clash comes under attack from netizens A fun approach is what we had in mind for this campaign, says Ankit Pathak, Creative Director at Enormous Brands, the agency that created the ad Tanzila Shaikh Oct 14, 2023 9:07 PM
India Pak World Cup live match touches 3.5 crore in viewership on Disney+Hotstar The match crossed the concurrent viewership of 2.8 crore registered during the Asia Cup Ind vs Pak match e4m Staff Oct 14, 2023 8:25 PM
Reuters video journalist killed in missile fire in Lebanon According to the news agency, Issam Abdallah was killed while providing a live video signal e4m Staff Oct 14, 2023 11:23 AM
'A fantastic narrator with a clear idea about the economics of media' Varghese Chandy, VP-Marketing & Advertising Sales, Malayala Manorama, pens a tribute for veteran journalist Sachidananda Murthy Varghese Chandy Oct 14, 2023 10:09 AM
Max kicks off ‘Unbelievable’ festive campaign The film goes live on Hotstar through the ICC World Cup 2023 series e4m Staff Oct 14, 2023 9:04 AM
Shoppers Stop’s Diwali campaign with Rakul Preet ignites the spirit of togetherness The campaign is titled ‘We-Time Wali Diwali’ e4m Staff Oct 14, 2023 9:03 AM
Virat Kohli’s PUMADive shot gets Usain Bolt geared up for India-Pak game Bolt, the sprinting legend, also posted his famous photo of the 2018 ‘foot race in space’ as part of the PUMADive campaign e4m Staff Oct 14, 2023 9:01 AM
Zee-Sony: NCLAT adjourns hearing on IDBI Bank, Axis Finance petitions The case will now be heard on October 31 e4m Staff Oct 14, 2023 8:44 AM
This Durga Puja, Tata Tea Gold pays an ode to handloom art The film, developed by Media Monks, captures how Pujo is celebrated from Shashthi to Dashami e4m Staff Oct 14, 2023 8:25 AM
India-Pakistan World Cup match: Brands bat for cricket's biggest rivalry Some of our moment marketing favourites from the usual players e4m Staff Oct 14, 2023 8:23 AM