Ravi Rao quits as GroupM MENA CEO
Rao was with GroupM for more than three years
Date-wise News
OTT platforms one of the key drivers of demand for smartphones: Rajiv Bakshi, ZEEL
Bakshi, Chief Operations Officer - Revenue, ZEEL, shares the trends as per the latest edition of ZEE’s Intelligence Monitor Knowledge series & how OTT and smartphones share a symbiotic relationship
ZEEL launches ZEE Brand Works
Promises mass reach & hyperlocal influence for brands
Spotify Q2 revenue increases 23% due to strong advertising growth
Total MAUs grew 19% to 433 million
TGIF: The Times of India celebrates this festival with true fervour
The newspaper is calling this festive period Thank God it's Festival (TGIF)
Anupam Bokey quits Allied Blenders & Distillers as CMO
Prior to joining ABD, Bokey was Vice-President, Marketing (CMO) at Guiltfree Industries, Too Yumm!
Bhaskar Das joins IdeateLabs as Chairman
He will be mentoring the senior leadership team in augmenting the company's offerings
Yellow named creative agency for Sephora India
The agency will be responsible for the brand's online and offline communications, including social media, celebrity campaigns and e-commerce
Indian Deaf Cricket Association names Roma Balwani as CEO & brand custodian
Balwani will create a corporate structure, build the brand and serve on the advisory board of IDCA
DB Corp Q1FY23 total revenue up 62.5%
The company has posted 96.6% jump in advertising revenue compared to the same quarter last year
Pawan Agarwal re-appointed Deputy MD of DB Corp for 5 years
Paulomi Dhawan named Additional Director (Independent)
‘Recognitions like these, especially early on in my career nudge me to keep going’
In today’s edition of e4m PR and Corp Comm’s ‘30 Under 30 series’, Aastha Anand, Senior Account Executive, On Purpose, shares how the audience today is smarter, aware, woke and vocal about brands
Asia Cup relocated from Sri Lanka to UAE
The tournament is set to be held from August 27 to September 11
Meta reports first-ever revenue decline in Q2
Meta CFO Dave Wehner said during the Q2 earnings call that y-o-y ad revenue growth was strongest in APAC and Rest of World at 13% and 11%, respectively
Accenture ropes in Devyani Ozarde as Managing Director - Media & Entertainment
Prior to this, Ozarde was Founder & Director at nxtnew Digital Business Consulting
TV a clear winner as the preferred medium for watching the English Premier League
With the English Premier League all set to kick off on Aug 6, e4m analyses a report on the league’s audience profile in India & how brands can leverage the tournament to target premium TV audiences
Zee Zest unveils new show ‘Patt-ay Ki Baat’
It is a 16-episode show on green leafy vegetables and herbs with chef Ajay Chopra
Rediffusion wins creative, digital & media mandate for Garden Vareli
The account will be handled by the agency’s Mumbai office
Now you can interact with other fans of your favorite Star Pravah shows on Fandrum
To join, simply head to Fandrum and search for your show's community
Google delays cookie phase-out to 2024
The search giant said there is a need for more time to evaluate and test the new Privacy Sandbox technologies that is supposed to replace cookies
‘Consumer preferences evolving from intent-led e-commerce to discovery shopping’
Roposo VP Abhinav Jain tells e4m that based on global trends live commerce is expected to make up 10-15% of the country’s e-commerce GMV in 2 years
Esports in CWG: Are brands ready for the next level?
Industry players say the Commonwealth Esports Championships is a great opportunity for marketers and advertisers due to the scale and reach of the event
IPG’s Acxiom to set foot in India
The company already has a strong presence in the US, Europe and China markets
HUL steps up advertising spends
During Q1 FY23 earnings call, HUL CFO & Executive Director, Finance and IT Ritesh Tiwari said the company's priority was to drive growth that is consistent, competitive, profitable, and responsible