TRAI finds DPOs guilty of not implementing broadcasters' promotional schemes
Broadcasters had slashed prices of their a-la-carte channels as a part of their festive offers
Date-wise News
Spykar gets its 12th retail outlet in Bihar
The new store was launched in Gaya, the second largest city of Bihar near the Lal Kothi compound. This increases the total store count of Spykar in the country to 246
Likee encourages movie enthusiasts to become characters of the movie Housefull 4
Likee users can have fun by becoming Akshay Kumar, Riteish Deshmukh, Kriti Sanon, Kriti Kharbanda and Pooja Hegde on the app by using a face-gradient function
TCS iON’s Digital Marking Hub expands its evaluator ecosystem
TCS iON has partnered with the English and Foreign Languages University to train and certify its faculty and senior students on the TCS iON Digital Marking Hub platform
Star World to premiere Season 2 of TED Talks India- Nayi Baat hosted by Shah Rukh Khan
The season 2 will premiere on King Khan’s 54th birthday, November 2 at 9.30pm. The show will be aired every Saturday and Sunday at the same time
Asian Paints launches first edition of North East Super 6 football tournament
The tournament is scheduled from October 25 to November 23 2019
Nando’s campaign takes experiential marketing a notch higher
With giant installations and vibrant graffiti, the South African casual dining restaurant brand aims to create hype and excitement around the opening of its tenth restaurant at Ambience Mall, Gurgaon
mjunction appoints Tata Steel's Rajiv Mukerjee as Chairman
Mukherjee will take over the role from outgoing Chairman A.K. Rath
GroupM's m/SIX wins media mandate for Emami
The account will be handled by the agency’s Mumbai & Kolkata offices
PR industry has become more focused on content: Valerie Pinto, Weber Shandwick
Valerie Pinto, CEO, Weber Shandwick India, talks about her advent in the industry, professional journey and future ahead
Priyanka Jain joins ShareChat as North Head Corporate Communications & Regional Outreach
Prior to this, Priyanka was Account Director at Perfect Relations
The biggest change and focus is deep integration: Chetan Mahajan, Mavericks
On being the youngest and brightest integrated agencies, Chetan Mahajan, Founder & CEO, The Mavericks talks about his entrepreneurial venture and his journey in the PR agency
Virushka and Deepveer lead in research on power couples
Sanjay Gupta, Country Manager, Star & Disney India, unveiled the Indian Institute of Human Brands’ The Sparklers Report on Power Couples in the presence of Dr Sandeep Goyal, Chief Mentor, IIHB
Instagram unveils ‘Born on Instagram’ initiative to discover creators
At a recent event, Instagram highlighted ‘Born on Instagram’, 'Instagram for Business' and ‘Unlabel’ content series
Industrialist Ratan Tata debuts on Instagram to create something special
The 81-year old businessman who has not been active on social media gained nearly 50,000 likes and 85,000 followers in no time
Nissan ropes in Lavanya Wadgaonkar as GM & Head, Global Corporate Communications
Wadgaonkar will be based in Japan and report to Sadayuki Hamaguchi, Chief Communications Officer of Nissan
Shraddha Kapoor and Sushant Singh Rajput starrer Chhichhore to premiere on Hotstar VIP
A hilarious movie of seven friends directed by Nitesh Tiwari will premiere digitally first on Hotstar VIP on November 1. The Bollywood movie has clocked in over Rs.150 crore at the box office
ShopClues acquired by Singapore-based e-commerce platform Qoo10
As per media reports, ShopClues may not be able to retain its brand name
Journalists, rights activists from India spied upon using Israeli spyware, says WhatsApp
The Indian government has asked WhatsApp for a detailed response by November 4
Deep Drona moves from SPN India to ITW Consulting, joins as Chief Business Officer
Drona was associated with Sony Pictures Networks India for nearly 18 years
Accenture Interactive acquires UK-based digital agency, Bow & Arrow
Bow & Arrow is the latest on the management consultancy's list of acquisitions, which also includes Adaptly, Droga5, Karmarama and Rothco
Brands continue to woo birthday girl Aishwarya Rai Bachchan
Turning 46 today. In spite of being away from mainstream cinema, the actor rides high on both Indian and international brand endorsements. She recently appeared in the Cadbury TVC
Facebook ties up with 200 media outlets for a news tab on its platform
Mark Zuckerberg has also announced that it will soon launch its payments service WhatsApp Pay in India
ABP makes top-level changes to editorial team
Rajnish Ahuja will be Senior VP of News & Programming, Sanjay Bragta will be VP of News Gathering; Arun Nautiyal, VP of News Production and Sumit Awasthi, VP of Planning & Special Coverage
Will Twitter’s ad ban shift the spotlight to influencers in the political scene?
According to most industry heads, the decision is due to backlash social media platforms have been facing for propagating political agenda & not because they are not interested in advertising dollars
India sparkles for Coca-Cola as the beverage major posts 14% rise in net profit
Coca-Cola India reported revenues of Rs 2,380 cr for the financial year 2018-19
Brands cash in on Halloween with on-ground activities and quirky creatives
Moment marketing during festivals like Halloween is a great way for brands to leverage and connect with the millennial consumer
Laqshya Media Group introduces technology to measure OOH ad reach in India
SHARP, an AI empowered tool from Laqshya Media Group will help measure the effectiveness and media value of outdoor ad campaigns with supportive numeric data