The event was conceptualised and deployed by Publicis Entertainment, and saw a large number of PUBG enthusiasts taking part
Vidya Sen picks up APAC role for Ipsos Innovation; Arun Agarwala takes up additional charge of APEC markets of Philippines, Indonesia & Vietnam as IT Head
Through this partnership, both NeoNiche and DG7 would be able to extend an enriched omni channel experience to a wide range of their clientele in the B2B domain
A series of 5 television ads highlights the concept of customization wherein every detail can be tailored to the customer's taste
The restructuring will lead to layoff of around 2 per cent of workforce
Sudhir Agarwal, Managing Director, DB Corp Ltd says performance this quarter is a culmination of dedicated strategic efforts made across all businesses spanning print, digital and radio
The account was won following a multi-agency pitch. The mandate will handled by the Mumbai office. it will cover the brands' entire existing product portfolio and future launches
In his new role, George will be responsible for leading the brand marketing initiatives of the company. He will report to Saugata Gupta, MD and CEO and will be a part of Marico’s Executive Committee
Users can go to google assistant and say 'Talk to fbbonline' to interact with the fbb bot
Customers need to scan Rs 100 currency note on Facebook camera and recharge FuturePay wallet to avail offers
The video is the fourth in the ‘Myntra Unforgettables’ series that celebrates passionate individuals, helping them accomplish the unbelievable
Law & Kenneth Saatchi & Saatchi also part of collaboration for campaign
Has been in talks with Rajasthan Royals, Chennai Super Kings: Reports
Properties such as Bob The Train, Farmees, Baby Bao Panda, Motu Patlu and Chacha Bhatija will now be available to over 62 million subscribers in multiple languages
The ministry also approved few applications for changing names of TV channels
This is Shetty’s second stint with Network18. She will report to Avinash Kaul, COO, Network18
Prior to APCO, Ameer was with Perfect Relations for over two years
Based out of Bangalore, the two will report to Krishna Kumar Revanur, VP- South, iProspect India
A new TVC, a new packaging and an innovative sampling strategy with Swiggy, Das, Marketing Head of Tata Global Beverages tells us more about what’s the latest on Tata Tea Gold
The new CEO of Mullen Lintas chats exclusively with exchange4media on taking on the role, his vision for the agency and more
MSOs say cable operators do not want to put in efforts for convincing consumers to buy pay channels
Thakur, Director, Business Development, along with Sambit Bal, Editor-in-Chief, ESPN Cricinfo, talks about focus on original content and marketing strategies
The biggest concern facing marketers when it comes to OOH is the lack of a standard metric in an era where everything is data led and measured
Chandra’s association with the Times Group goes back to 2002 when he joined Radio Mirchi as Executive Vice President and National Sales Director
Vats, Group CEO & MD, Viacom18 spoke at the launch of the show Navrangi Re!, which premieres on February 2 on Rishtey putting the spotlight on the issue of faecal waste disposal
A 10-member grand jury led by Sameer Singh, CEO, South Asia, GroupM, chose the winners of the fifth exchange4media Prime Time Awards on January 22.