Network 18 joins the Times Internet’s Colombia Audience Network
Network18 has joined Times Internet’s publisher network “Colombia Audience Network” as a premium publishing partner
Date-wise News
Helios bags sales mandate for FoodFood
It is to be noted that Helios was initially given the sales mandate for FoodFood in January 2013
Vinay Venkatesh joins Fountainhead MKTG as Chief Creative Officer, Digital
He will be based out of Mumbai and represent creative as a core strategic function of the digital business of Fountainhead MKTG
Mediascope Publicitas rebrands to MEDIASCOPE in India
This follows Publicitas International’s global rebranding to NEWBASE
Star Plus continues to lead urban market, Sony Pal leads rural market @ BARC ratings, Week 17
Star Plus and Sony Pal continue to dominate over urban and rural market with 424 million and 433 million impressions, respectively, as per BARC data for week 17 (April 22–28)
Millions affected by Gmail phishing scam; Google responds with Safe Browsing updates
The sophisticated attack allows hackers to take over users' email accounts
&TV kick-starts hunt for India's Asli Champion...Hai Dum!
The show will be hosted by Bollywood actor Suniel Shetty
Viacom18 expands its regional footprint, announces foray into the Tamil market
Regional GEC COLORS Tamil to be launched in Q4, 2017. This will be the network’s 7th regional entertainment brand overall, and 3rd in the South market
Today's marketers are certainly not curious enough: Harish Bhat, Tata
Bhat, Brand Custodian at Tata Sons, on the importance of curiosity in today’s times, which or rather who he thinks is the most enduring brand, and his new role as author
Republic TV to launch on Hotstar; partnership to shape future of news online
Hotstar will introduce News as a distinct category on the platform, adding to its current portfolio of TV Shows, Movies and Sports
Fiction is our staple diet while non-fiction is dessert : Raj Nayak, CEO, Colors
Raj Nayak, CEO, Colors, on the channel’s new show, BARC’s decision to halt analogue measurement, original programming in the afternoon time band and future plans for 2017
Intelligent design will take business forward: Experts at Adobe seminar
Adobe’s ‘Lead by Design’ seminar brings forth the need for brands to align to a design thinking mentality in online businesses to up the consumer experience
All comedy on digital need not be crass; Hotstar to prove this with Sarabhai vs Sarabhai Take 2
Sarabhai vs Sarabhai Take 2 will premiere on Hotstar on May 16 after a ten-year break
TRAI tariff order implementation in limbo though Star indicates publishing RIO
The deadline for publishing RIOs expired on May 2
Infectious appoints Vimesh Shah as VP
Shah brings over 19 years of experience in brand building and will be responsible for managing all existing businesses
Sony MIX undergoes refresh to enhance viewers' visual experience
The fresh packaging aims to bring in more fluidity and minimalism to enhance the viewer’s visual experience
L&T Infotech unveils new brand identity as LTI; aims to accelerate clients' digital transformation
LTI hopes to solve the challenges of the digital and physical convergence
363.9 million in 4 weeks: VIVO IPL 2017 already has more viewers than the entire IPL 2016 edition
In just 32 matches, IPL 2017 has already garnered a cumulative reach of 363.9 million viewers as against 361 million viewers for the complete IPL 2016 edition
SC reserves judgement in case on non-implementation of Justice Majithia Wage Boards
The Indian Federation of Working Journalists requested the court to pronounce its judgement soon
Ads from telecom, e-commerce, and banking sectors witnessing steady increase in complaints: Shweta Purandare, Secretary General, ASCI
Industry watchdog received 72 complaints against ads in the telecom industry in 2016-2017