This partnership will enable the two parties to share content with each other on a daily basis and work together on various editorial initiatives throughout the year
The year 2014 has brought good tidings for DDB MudraMax, with 10 business wins in the first quarter itself and business worth Rs 100 crore
Narendra Modi has been doing impressively well in the social media space, however over the last three weeks, his favourability on Twitter has been steadily dropping even as negative sentiment has been increasing
The film narrates the story of 97-year old Shyam Saran Negi from Himachal Pradesh, who is India’s very first voter, and urges Indians to come out and cast their votes in these general elections
Discovery is a team of copywriters, videographers, journalists and event designers who capture the important moments for brands and consumers, and leverage the power of paid, owned and earned media strategies, helping clients make their content and stories “discoverable.”
Entries are now open for IDMA 2014, which will be held in Mumbai on June 6. There are five main awards categories – Web, Mobile, Social Media, Languages and Hall of Fame Awards
The win comes on the back of a multi-agency pitch that took place in New Delhi. DDB Mudra was the incumbent agency on the account
McDonald’s won its first Cannes Lion, a Gold in Television, in 1979 and have gone on to win 77 Lions in total, the majority of which have been awarded in recent years in a variety of categories.All of the recent awards are under the “i’m lovin’ it” umbrella.
The label has already acquired the music rights to the upcoming film ‘Holiday’ and plans to acquire the music rights of over 20 major motion pictures in the financial year 2014-15.
The hike to the tune of 27.5 per cent will be implemented in two phases; the first will be effective from April 1st, 2014 and second will be applicable from January 1st, 2015.
As part of the global alignment, BBH India has been tasked with the development of communication for the iconic scooter brand to position it as a lifestyle product in the Indian market