Dentsu India Group's Rohit Ohri and Soumitra Karnik share about the agency's key achievements, acquisitions and account wins in the year 2013
From high profile exits, publications shutting shop to some high decibel controversies - the print media had its fair share of ups and downs in 2013
I love how something's the norm one day & then obsolete the next day. Keeping up with this breakneck speed of relevance is really stimulating & humbling, says Karthik Krishnan, Copy Supervisor at IBS
Innovation has become more significant than ever. How a channel markets itself will define its success. It's no longer about buzz; conversation & community are important, says Discovery Networks' Johri
Madras HC has issued an interim injunction against the management of New Gen Media, restraining them from cutting the salary or offering severance package to the employees
Mumbai Police teamed up once again with Ogilvy India to create new radio spots urging revelers to spare a minute and be alert about their surroundings
Dentsu India Group's Rohit Ohri and Soumitra Karnik share about the agency's key achievements, acquisitions and account wins in the year 2013
From high profile exits, publications shutting shop to some high decibel controversies - the print media had its fair share of ups and downs in 2013
Airlines in India can learn several valuable lessons in making flights memorable & gaining a loyal clientele from the simple yet powerful marketing strategies of WestJet Airlines & Air Berlin
I love how something's the norm one day & then obsolete the next day. Keeping up with this breakneck speed of relevance is really stimulating & humbling, says Karthik Krishnan, Copy Supervisor at IBS
Innovation has become more significant than ever. How a channel markets itself will define its success. It's no longer about buzz; conversation & community are important, says Discovery Networks' Johri