The agency will provide integrated solutions, including marketing, advertising, BTL and ATL engagements, & digital marketing for the Chennai-based jewellery brand
Broadcast players are repositioning themselves to cater to new and evolving tastes, expand their brand identity, and add new set of audiences
Chaudhury is the sixth journalist to have quit the magazine in the last few days after the assault charges against Tehelka Editor Tarun Tejpal hit the news stream
Beauty, money, sex, love, faith & substance are 6 entities which most acutely affect the actions, choices & aspirations of the urban young, shares Samyak Chakrabarty of DDB Mudra Group
Kiran Karnik, Former President, NASSCOM is the Jury Chairperson this year. The initiative is a move to acknowledge the achievements of the most influential 100 digital entrepreneurs of India
Markandey Katju, Chairperson, PCI noted that despite Vishakha guidelines many media organisations still do not have an internal complaints committee
The CEO of South Asia, JWT talks about being a full service agency, accountability in advtg, adopting a frugal approach in spends, 2014 plans and more...
As leaders in the lifestyle space, we are redefining the category codes by now catering to the youth & focusing on food, travel & fashion, says Smeeta Chakrabarti, CEO, NDTV Lifestyle
Santosh Desai, MD & CEO, Future Brands talks about iconic brands built on powerful insights and how brands are adopting the topicality strategy, among other things...