IPL 2013 creates a song & dance to celebrate India’s love for cricket The property comes out with a series of short films and dance videos, featuring Farah Khan teaching signature dance moves to cricket fans Synjini Nandi Feb 20, 2013 9:25 PM
Media veteran Nilesh Thakkar turns entrepreneur Sets up The Real Media People, which will provide 360-degree solutions to builders who are still heavily dependent on print and television e4m Desk Feb 20, 2013 9:14 PM
Tata Tea awards media biz to Maxus India The account size is estimated to be Rs 50 crore. Madison Media Group is the incumbent on the account Priyanka Mehra Feb 20, 2013 9:13 PM
Tata Tea awards media biz to Maxus India The account size is estimated to be Rs 50 crore. Madison Media Group is the incumbent on the account Priyanka Mehra Feb 20, 2013 8:52 PM
DDB MudraMax bags media duties of Garuda Polyflex Food The win comes on the back of a multi-agency pitch. The account will be handled out of DDB MudraMax’s Bangalore office e4m Desk Feb 20, 2013 8:50 PM
DDB MudraMax bags media duties of Garuda Polyflex Food The win comes on the back of a multi-agency pitch. The account will be handled out of DDB MudraMax’s Bangalore office e4m Desk Feb 20, 2013 8:50 PM
Have you got your content strategy on social right? Indian brands need to think beyond contests, promotions & the out of context use of the Indian ABC of content – Astrology, Bollywood and Cricket Priyanka Nair Feb 20, 2013 8:25 PM
My fav TV character: Rahul Mahajan of ‘Nach Baliye’ Rahul adds fun and drama to the show. Also, he makes an effort to dance even though he isn’t a dancer, says Rajeeb Dash of Tata Housing Synjini Nandi Feb 20, 2013 8:20 PM
National Geographic gets Ford’s muscle for new show National Geographic and Ford India have joined hands for a new adventure series ‘My Endeavour Alterrain’ featuring five celebrities from different walks of life Abid Hasan Feb 20, 2013 8:01 PM
Puma, RFL introduce Puma Urban Stampede Mumbai 2013 Urban Stampede is India’s only national running property designed specifically for corporate e4m Desk Feb 20, 2013 7:51 PM
Aman Gupta puts in his papers as CEO of Imprimis PR Gupta quits Imprimis PR after a 13-year stint. Though his next destination is not known, healthcare communication will remain Gupta’s core area Shanta Saikia Feb 20, 2013 7:22 PM
TDSAT postpones matters till March as last member retires The Tribunal has postponed all matters listed before it till March 8, 2013. PK Rastogi, the last serving member of TDSAT, retired yesterday e4m Desk Feb 20, 2013 6:59 PM
Gulshan Vivante bets on street furniture to create buzz The brand has used information panels placed at strategic locations and pole mounted mupis spread across the city. JCDecaux executed the campaign e4m Desk Feb 20, 2013 6:47 PM
Atit Mehta to head Media, S Asia at HUL; C Abhiroop made Category Dir Mehta is currently Country Media Manager at HUL. He takes over from C Abhiroop, who assumes a new role as Category Director Priyanka Mehra Feb 20, 2013 6:03 PM