Intel Corp. has placed its media-buying account under review, the company said. Interpublic Group of Cos.' Universal McCann, the global incumbent on the media account, is defending, but it wasn't clear which other media shops will compete for the business.
Looking for greener pastures abroad? Naukri.com has introduced an international jobs section which lists over 9,000 international jobs in over 15 countries, including the US, UK, Dubai and Singapore, for freshers and experienced professionals alike.
Wyeth Consumer Healthcare, manufacturer of Anne French Hair Remover Crème, has a new brand ambassador – Kareena Kapoor. The product meets the requirements of Indian women who prefer to have convenient packaging options of depilatory creams, which are easy to carry are use. Actress Deepti Bhatnagar had earlier endorsed the brand.
Now movie lovers can look forward to an enhanced film viewing experience right at home with Bangalore-based VCD/DVD rental service company Seventymm launching its interactive platform for movies, called ‘Hangout with Movies’. The platform offers a host of features, interactive games and informative nuggets as well.
French furniture brand Gautier is making its presence felt in India again after a gap of about a decade. And this time, it is teaming with Indian lifestyle retailing company Ebony, to launch specialty ‘Ebony Gautier’ stores.
After pioneering the IMAX technology in India and reinventing the cinema experience, Adlabs Cinemas has announced a partnership with the worldwide Cinema Park Network to pioneer the multi-sensory cinema experience in India.
Sunil Dutt has been appointed as Country Head for Samsung’s mobile business in India. He comes in from Nokia India where he was Director-Sales, and was responsible for driving sales and building the strong distribution and retail backbone of the company.
Sara Lee Household & Body Care India has selected JWT India to handle the creative duties of its Brylcreem brand. The account size is estimated at around Rs 10-12 crore. The incumbent agency is RK Swamy BBDO. The media duties are handled by Madison Media.
NDTV Imagine has signed on Maxus as its media agency of record. The move was not preceded by any pitch process. Though NDTV Imagine officials aren’t giving any account size, industry sources expect the ad spends to be in the vicinity of Rs 20 crore upwards.
NextGen Publishing will be launching ‘Mother and Baby’, a UK-based parenting magazine from the EMAP Group, by the end of March 2008. The magazine would be priced at Rs 50.
ESPN Star Sports (ESS) has invited interested parties, including broadcasters, broadcasting unions, sports rights agencies, cable operators and affiliates, as well as media companies across the globe, to participate in the tender process for the TV broadcast rights for the high-profile ICC events that would take place in the period 2008-2011. ESS is ICC’s global broadcast and production partner.