Cricket fans will be able to deeply engage with KPL matches by creating their own fantasy teams on Dream11 and competing with their friends
In a twin hat-trick, the agency won gold for its public service campaigns for the third year in a row and in all bagged three awards in this year’s edition
To mark the occasion WRM also released a free eBook titled Festive Marketing in 2019: The Ultimate Checklist
ZEE5 marks the sixth major platform launch for The Q India and the second distribution agreement in India’s fast-growing OTT marketplace
Before joining OYO, Vaidya was working at McKinsey and Co. for 15 years, from 2002 to 2017, mostly in India with stints in Singapore and the UK
With the new brand identity, NeoGrowth has also created a ‘sonic logo’ that reinforces and captures the essence of the brand
The agency will give the brand a fresh look and pomp in the social media universe
A blog post published by Twitter stated that user information that may have been shared includes, country code, details of users' engagement with the ad and information about ads
Times Network aims to strengthen its foothold in Canada, focusing on new age tech savvy viewers with its platform agnostic approach
According to digital content viewing figures released by The International Cricket Council, Cricket World Cup 2019 emerged as one of the world’s most-watched sporting events
More than 500 rickshaw drivers have been engaged for the promotion of the show, ‘Kanwariya Bole Bam Bam’
Stand-up comic and actor Varun Thakur has been roped in as the host, mentor and ambassador for the project
Conceptualized by WYP Brand Solutions, the campaign aims to highlight the responsible and sustainable business practices employed by the brand
As part of the initiative, Flinto Early Learning Research Foundation has designed a 21-day water saving game
Prior to this, Kumar has worked with organisations like Amazon, InMobi, Microsoft and Yahoo
While Cable Networks revenues for the quarter have jumped 24% to $4.5 billion, the operating income has increased 15% to $1.6 billion
In her over 21 years of experience in the FMCG sector, Jaitly has worked with organisations like HUL and Pepsico
As per the mandate, the agency will service the account from its Mumbai office
The initiative was a collaboration of Zenith & Nestlé; participating firms included Times Of India, Star, Zee, Viacom18, The Hindu, Big FM, Radio City and Arre
The first episode is set to air on Wednesday, prior to the commencement of the English Premier League
L&K Saatchi & Saatchi will be managing VFS Global’s marketing and branding mandate for all their operations worldwide
Take a look at some of the memorable clicks of the night
Avinash Kaul, Managing Director, A+E networks I TV18, and CEO Network18, talks about the impact of NTO, the Election Commission documentary, market share of Network18 channels and more
The Managing Partner of Signpost India says authorities are now realising that OOH players should not be seen as only revenue generators, but as partners in the development of city infrastructure
A panel consisting of Divya Karani, Amin Lakhani, and Shamsuddin Jasani, held a riveting discussion with moderator Roshni Das
In a keynote session at exchange4media's Media ACE Awards, Marzin R Shroff Managing Director, CEO, Eureka Forbes Ltd, shared insights on the awards entries and jury's selection process
The second edition of D-CODE will drive idea exchange between 13 industry gamechangers, showcasing the best digital campaigns
Khadi’s share in textile production doubled in the last five fiscals. On National Handloom Day, we find how the success of Khadi is proof of marketing done right