The campaign features Mithali Raj, Harmanpreet Kaur, Veda Krishnamurthy and Virat Kohli, and challenges gender stereotypes in cricket
Conceptualised by Dentsu Impact, the TVC re-establishes the brand’s belief in “leadership that inspires the world”
The jury evaluated and discussed over a hundred campaigns by various brands that were showcased during VIVO IPL 2019 broadcast on the Star Sports network and Hotstar
Prior to his appointment as CEO of LIC Mutual Fund, Pangtey was Director and Chief Executive Officer at LIC HFL AMC
The show will be telecast on May 19th, every Sunday at 6.30 pm on Vijay Television
The event will be telecast in two parts on May 18th and 19th from 7 PM onwards on Mazhavil Manorama, Mazhavil Manorama HD, and Mazhavil Manorama International
The heart-warming story of Bittu reflects the dreams of many children across the country who wish to attend school and receive quality education
Mumbai Indians won the title for the fourth time, but Chennai Super Kings owned Twitter by being the most Tweeted about team during #IPL2019
The campaign showcases the Clinique Moisture Surge 72 Hour Auto-Replenishing Hydrator in an energising narrative, capturing the daily hustle of the modern Indian woman
Sumeet will be based in Mumbai and will report to Rohit Bagad, CEO of Inuxu
Wavemaker, the GroupM agency, will manage offline and online media for NestAway
The movie has been distributed internationally by B4U Motion Pictures Release
INCA allows clients to run campaigns across YouTube, Instagram, Facebook, Snapchat, Twitter & TikTok
PRHUB’s aim is to develop strategies that help diverse brands engage and communicate with their audiences
The 60-second film asks people to adopt stray dogs
The new campaign has been launched on Hotstar and will be followed by large-scale television campaign
The protagonists of eight shows to bring alive Kurkure’s new positioning ‘Khayaal Toh Chatpata Hai’
The newspaper has a combined daily readership of 2.72 million in Delhi-NCR and Mumbai, as per the Indian Readership Survey
Langoor will be responsible for creating affinity for Boheco Life on the digital medium
The employees of Top Media Agencies answered 5 questions and the lucky winners walked away with a grand prize
The match between Mumbai Indians and Chennai Super Kings saw 12.7 million concurrent users log on to the video streaming platform
The TVC, curated and conceptualised by Ogilvy, does kickstart the frenzy but fails in parts, say industry experts
Xiaomi has made a smart move with MI Video and MI Music but there is no immediate threat as the market has the potential to absorb new players, say experts
To remain relevant in a dynamic corporate space, marketers are adopting Artificial Intelligence to pave the way for next-generation marketing and advertising that puts the customer at the center
BARC data reveals channels like Sun News, Polimer News, Thanthi TV and Asianet News witnessed a jump in number of viewers during Week 16 and 17
Harshad Jain, CEO- Radio & Entertainment, HT Media Ltd. and Next Radio Ltd speaks on the acquisition of Next Mediaworks Limited and leveraging Fever FM, Radio Nasha and Radio One in its portfolio
News channels have come up with exclusive offers to make it a lucrative investment proposition for advertisers
For the 2019 General Election, parties have come up with more ad jingles than ever before and we take a look at how they have been using radio to effectively reach out to voters