Tariffs are at an all time low even as ARPU has not crossed double digits. On the other hand, the companies are bleeding on operational expenses, says Subhash R Ghosh, Founder, Lemon Group
The kitchen appliances communication, created by Lowe Lintas, requests people to respect women's individuality, while at the same time seeks to connect with consumers beyond functionality
Conceptualised by Taproot India, the four-film campaign seeks to enhance luggage brand's current global positioning of young, international and colourful
"There are always distribution challenges in every country. I respect the operating model in India. We are on the same level with our competitors," says the MD of Al Jazeera English
Nitin Mantri, CEO, Avian Media has been elected as Vice-President, while Jaideep Shergill, CEO, MSL India has been elected as Secretary. PRCAI has also elected regional chapter heads
The May 2014 issue of 'Entrepreneur' will be the last issue of the magazine in India as Network18 Publishing has chosen not to renew its license with Entrepreneur Media, the franchise holder for the title
Ghosh joins in from Times Television Network, where he was Business Head - ET Now and Times Now. In his new role, he will be reporting to DD Purkayastha, MD & CEO, ABP Group
As per data for Week 17 of 2014, barring Sony Entertainment Television, all the major GECs saw a decline in viewership. Meanwhile, Star Plus failed to breach the 800-mark
The fundamental belief is that in today’s digital age, the media, consumers and brands have been transformed. For consumers, this shift has been most prevalent through social and mobile technologies. For brands, these external forces have meant that all organisations are now media companies in their own right.