StopBadware has formed an industry partnership to combat bad ads. The partnership, christened Ads Integrity Alliance, has been formed along with AOL, Facebook, Twitter and the IAB
With numerous consumer engagement activities on Facebook, Fujifilm India to extend social media reach to Twitter, Pinterest, blogs, etc.
Pradeep Gangal will begin his stint as Group CEO and Director, Mh1 TV Network from July 2012
Pradeep Gangal will begin his stint as Group CEO and Director, Mh1 TV Network from July 2012
Finding the brains behind the campaigns – Agnello Dias, Jury Member of Titanium and Integrated Lions, on five things he is looking forward to @Cannes
Finding the brains behind the campaigns – Agnello Dias, Jury Member of Titanium and Integrated Lions, on five things he is looking forward to @Cannes
TapRoot bags the creative mandate for Airtel’s Data Services, post a multi-agency pitch that also saw participation from JWT & BBDO
The agency’s entries this year include work done for Nicorette Ashtrays, Plan India, White Collar Hippies, GE, Gillette and Aviva Life Insurance
TapRoot India has launched its first campaign for Micromax Tablet Funbook, highlighting the educational & entertainment aspects of the product
AXN India is beefing up its summer vacation line-up with a new show featuring illusionist Cyril Takayama. The show premieres on June 17
Sony Pictures TV is set to acquire 32% shares in Multi Screen Media (MSM). The agreement will bring SPT’s interest in MSM to over 94%
DraftFCB Ulka has been awarded the creative mandate for Hero MotoCorp’s recently launched bike Ignitor
Tanishq bets big on OOH for new brand Ganga; allots a significant amount of its marketing spends to the outdoor medium