Achint Setia
guestcolumn@exchange4media.com
@Achint Setia
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Guest Column: Big Data Analytics: Making a molehill out of a mountain
The M&E sector is undergoing a paradigm shift in this new-age, data driven economy. It is time that we shed our inhibitions around big data analytics and look beyond our self-created cocoons, says Achint Setia, Strategy Head, Viacom18 Media
Guest Column: Big Data Analytics: Making a molehill out of a mountain
The M&E sector is undergoing a paradigm shift in this new-age, data driven economy. It is time that we shed our inhibitions around big data analytics and look beyond our self-created cocoons, says Achint Setia, Strategy Head, Viacom18 Media