BookMyShow acquires majority stake in TribeVibe
BookMyShow’s investment will help TribeVibe achieve 4X increase in revenue
Date-wise News
CoinSwitch appoints Ankit Vengurlekar as first Editor-in-Chief
Prior to this, Vengurlekar was with LinkedIn India as Managing Editor
IKEA India appoints Adosh Sharma as Country Expansion Manager
Sharma was earlier with Marks & Spencer in Dubai
Entravision MediaDonuts continues expansion in Asia, opens new office in Bangladesh
The company's expertise lies in its extensive technology stack, along with exclusive global and local partnerships with digital media and technology companies
Platinum Outdoor rolls out nationwide campaign for Frooti
The OOH campaign is spread across 140 cities in India
Digital communication is at our doorsteps: Rachana Chowdhary, Media Value Works
Chowdhary, Founder Director, Media Value Works, shared insights on 'Communication Leadership', at IPRCCC 2021
Yes Bank CMO Jasneet Bachal moves on
Bachal has been associated with Yes Bank for over two years
JW Marriott’s Director of Sales & Marketing Mohammad Shoib gets new role
Shoib is now Director-Sales & Marketing at JW Marriott Bengaluru Prestige Golfshire Resort and Spa
Toch.ai rebrands as VideoVerse, secures $46.8 million in Series B funding
The capital raised will be used to strengthen its teams in India and internationally
Gupshup acquires conversational AI platform AskSid
The acquisition will strengthen Gupshup’s AI-powered conversational solutions for e-commerce, retail and consumer goods industries
Indian ads depicting progressive gender roles improve brand’s equity by 51%: Report
Kantar's study, in collaboration with ASCI, also revealed that brands can unlock higher marketing ROI through the use of progressive portrayals of women
Havas Media Group India launches Havas Content
The content division will help brands create meaningful media experiences and make a meaningful difference in consumers’ lives
dentsu X bags digital media mandate for Dabur India
The agency has won the madate following a multi-agency pitch
Flipkart Health+ unveils its first campaign ‘Laughter is the best medicine’
The pan-India campaign has been conceptualized by Lowe Lintas
Gaming platform Onmo's new campaign captures the feeling of joy of every gamer
The ‘Just Beat It’ campaign has been conceptualised by Lowe Lintas
Allu Arjun is brand ambassador of redBus
The actor will spearhead all major campaigns for the online bus ticketing platform
Wondrlab brings Sameet Ali Soni on board as Content Lead
Prior to this, Soni was with Wondrman Thompson Bangalore as AVP and Senior Creative Director
Ipsos opens offshore Data Services Centre in Thane to enhance efficiency
The centre is set to handle the company's data analysis work of North America and other international markets
10 years of Ayushmann Khurrana: The 'plain, simple, middle-class boy' who brands love
With more than 20 brands in his kitty, the actor is quite a popular name in the brand-verse today
We want to be among top 3 players in the near future: Avinash Pandey
The Chief Executive Officer of ABP Network spoke to exchange4media on the occasion of its Tamil digital platform - ABP Nadu - completing a year
e4m Pride of India: Honouring brands built in Bharat on April 21
At the event, close to 200 brands will be recognised and celebrated for their excellence in leadership, strategic accomplishments, creativity, constant innovation, marketing practices and more
Network18’s Pawan Sharma to join Josh Talks as Business Head
At Josh Talks, Sharma will head revenue and branded marketing division
Netflix bites the advertising bullet: To launch ad-supported subscription plans
Netflix's Q1 revenue up 10% to $7.86 billion; Co-CEO Reed Hastings says the company is making good progress in markets like India
Mullen Lintas CCO Azazul Haque moves on, says ‘bored’ of traditional ad agencies
Not that I would quit writing or being a part of ad films but I want to know what I don't, says Haque who is tight-lipped about his next move