The offer was turned down by Zee's Managing Director and Chief Executive Officer Punit Goenka as he felt the merging entities of the strategic group were over-valued.
The regulator has granted 10 days to the broadcasters to submit the report
Vikas Chawla, Co-Founder and Director of Social Beat, on the branding vs performance debate & more
Madison BMB will handle the creative assignment and Madison Media Sigma will handle the entire media mandate including TV, Print, Radio, OOH, Digital and Cinema
Gupta is the ex Co-Founder of Pratilipi
The station will now be called ‘Bisleri Western Express Highway’ metro station
Earlier, Kohli was with Adfactors PR
Releases DVC focussing on the benefits of the app
Balakrishnan is a seasoned consumer internet & retail professional with more than 10 years of experience
Titled ‘Mistake- The Greatest Teacher,’ the ad film was released commemorating the edtech’s second year of association with IPL
The film has been created by Drinkwater, a Mumbai-based independent design and creative communications firm
Sharechat runs MX TakaTak’s rival platform Moj
The agency will be involved in digital & creative strategy, planning and social media campaign across all social media platforms
Created by Ogilvy India, the campaign highlights Tata Sky’s affordable packs, mobile app for watching live TV, and the flexibility of adding and dropping channels
The business will be handled by the agency’s Gurgram office
The actress has been roped in as the ambassador for the brand's range of premium jewellery
At the inaugural edition of The Dakshin Diaries, panellists discussed the distinct ways in which brands are built in the South
The account will be managed by the agency’s NCR Office
In a new campaign for its 'Jeet', the brand talks about taking up government jobs as a way to serve the country rather than lead a cushy life
As part of the mandate, Gozoop Middle East will be responsible for marquee campaigns for the official governing body of cricket in Oman
While Amitabh Bachchan ending his association with Kamla Pasand may set a new precedent in responsible advertising, ASCI has always been clear about keeping celebs away from pan masala ads
The assignment covers Standard Chartered’s global markets across media planning, strategy and buying
The key insight from the Guide is that social media is a leading channel to drive brand discovery and purchase during the festive season
The mandate is to conceptualize and execute a robust brand strategy framework and innovative campaigns for Tata AIG
The campaign film is a curtain-raiser for Purplle.com's Diwali sale
The mandate involves defining the brand positioning for the entire range of Gatsby products
Kumar will also advise and counsel the Management on matters around business performance as well as corporate governance
The past two weeks were all about inspiring narratives, creative executions, and taking up social taboos like menstruation
With the implementation of the global tax deal, India might have to phase out equalisation levy or Google Tax, as it is popularly known
The report on programmatic advertising will be virtually unveiled on 17 December 2021 – 2 PM to 6 PM
Lalithaa Jewellery Mart emerged as the leading advertiser in the category on TV during the period
He moves on after a stint of 7.5 years