Hemant Sharma steps down as News Director, India TV
Prior to joining India TV, Sharma was working as Bureau Chief in Lucknow for a prominent Delhi-based newspaper
Date-wise News
PVR sells bluO to SMAAASH
SMAAASH, the world class gaming and entertainment company, has acquired 100% stake in bluO entertainment through a cash acquisition deal
Kinetic India highlights the features of Smartron srtphone through OOH
Decoding the brief using ‘Aureus’, a state-of-art planning tool and clearly defined the role of OOH, the media strategy adapted was to build quick impact and brand registration in top 11 cities during the period of 20 days
Kellogg India appoints Mohit Anand to head its India and South Asia business
Anand succeeds Sangeeta Pendurkar who resigned after a six-year stint at Kellogg India
British Brewing Company awards its digital mandate to ColourCraft Studio
ColourCraft Studio to create a quirky and energetic voice for the client
Subho Sengupta appointed as Executive VP and GM of Contract Advertising Delhi
Sengupta joins from J Walter Thompson where he spent the last four years
Experian appoints Vaishali Kasture to head its businesses in India
Mohan Jayaraman takes the role of Regional Managing Director for Decision Analytics (DA) and Business Information Services (BI) at Experian Asia Pacific
DSPORT acquires India broadcast rights of 99th PGA Championships
Live and Exclusive coverage of the 99th PGA Championships in the offing as the Quail Hollow Club, North Carolina, gets set to host a first ever Golf Major
Big Trunk Communications to manage Phoenix Marketcity Bangalore's digital duties
Big Trunk Communications to develop the brand's online presence through social media platforms
Madison OOH shines at Outdoor Advertising Awards
The awards were won across a wide range of clients like Tata Motors, Naco, Pidilite, Bluestar, Asian Paints, Snapdeal and Raymond
EPIC Channel's Umeed India launches crowdfunding initiative to empower athletes
In order to raise funds, EPIC Channel has partnered with Impact Guru
Brands should be aware about customers’ interests: Piyush Gupta, President, Kestone
Piyush Gupta, President of Kestone, discusses about the solution they give marketers to enhance their services
Patanjali to significantly increase ad spends in 2017
Industry insiders speculate that the FMCG disruptor’s intensive marketing initiatives will result in an increase in ad spends
Vivo India plans major management rejig, CMO Vivek Zhang likely to get new role
The announcement regarding new management is expected to be made public soon
India vs. Sri Lanka test series gets maximum viewership from southern states, finds Zapr
The Bengaluru-based media tech company says that for the first test match, more than half of national viewership came from Tamil Nadu and Maharashtra
Guest Column: Content Marketing- Making the king a humble servant: Neena Dasgupta, Zirca Digital Solutions
The evolution of digital really is the evolution of human ambition and enterprise, says Dasgupta
Fortis is for profit but not for profiteering: Jasrita Dhir, Head-Branding & Marketing
The Head of Branding and Marketing at the healthcare giant gives insight into building the brand for health and well-being.
'Vighnaharta Ganesh' to redefine mythology visuals on Indian television
The makers have brought Motion Capture technology and animatronics to the show, which is said to have been used for the first time on Indian television