Sridhar joined SapientNitro in 2014 and was earlier associated as Chief Creative Officer of Leo Burnett- India and Subcontinent for more than a decade
The agency will help develop and execute an overall strategic marketing and communications plan.
With addition of these channels, DishTV encourages regional language subscribers to opt for HD TV viewing in their preferred language such as Marathi, Kannada, Bangla & Telugu
The Weekend Donor program was the result of a joint effort between iVolunteer, a social enterprise that seeks to connect volunteers to NGOs, and Marketing Unplugged, a marketing consultancy firm founded by advertising veteran, Suman Srivastava
The association will start from the next match featuring Kerala Blasters
The positioning is inspired from the consumer insight that people today are constantly exploring and discovering
Featuring Amit Sadh, The Journey's video is high on feel-good emotions to coincide with Diwali festivities
The three part series will feature some of the most popular celebrities of the Indian film industry – Priyanka Chopra, Karan Johar and Shah Rukh Khan – and goes beneath the surface to give viewers an insight into the ‘craft of the master’ and lets them in on what a day in the life of Bollywood’s more powerful stars looks like
Ironically, some months back the BJP and its allies had come down heavily on the AAP government in Delhi for spending what they said was a huge amount of public money on advertisements and publicity
New focus will be driven through three main pillars - the channel and brand strategy, on-air communication and original productions
Hegde has over 20 years of experience having worked in Mindshare Fulcrum for over 10 years handling buying for Unilever business
The move will help S.P.A.G. build on expertise, further expand the service offerings and strengthen its presence in the fast evolving pharmaceutical, med-tech and healthcare sector
The show’s fans can use the emoji by Tweeting with #BiggBoss, #BiggBoss10 and #BB10
The Ken is a Bangalore-based website launched by Forbes India alumni
Punit Malhotra, Producer, Dharma 2.0, on helming the new ad arm of Dharma Productions, plans for the first one year, brands it has associated with and the one thing Karan Johar told the team to be mindful of
A week ago, both the actor as well as the creative got trolled heavily on social media with people pointing out the health risk concerns involved with the product
Raiyani will be responsible for coming up with differentiated offering in the crowded digital space and leverage digital as a tool to solve business problems
Conceptualised by Soho Square, Mumbai, the ad is a refreshing change from what has been seen so far in the same category
The new interface will be based on Machine Design and feature a completely redesigned homepage and menu
The Telecom Regulatory Authority of India has issued a draft order for content pricing and negotiations in broadcasting sectors which it wants to bring into effect from April 1, 2017. It also includes a proposal to put a price cap on different genres of channels for digital addressable system (DAS) platforms.