IBD India, a Percept – Hakuhodo Company, has retained the creative duties of Panasonic Consumer Electronics for two years now, post a long pitch process
Airtel’s unique network initiative has received positive response from customers, who have shared feedback and suggestions and provided leads for putting up network sites
The cricketers will be the brand ambassadors for Skore and promote their product range. As a part of the association, the players will also re-create Bravo’s famous “Champion” song for the Indian audience
The communication will be promoted primarily on digital, besides the company also plans to use the concept at a BTL level to hammer the key benefit at point of sales