Date-wise News

The design change is part of their new branding exercise

e4m Desk Jul 14, 2015 3:54 PM

The mandate was won after a multi-agency pitch, the account size is estimated to be around Rs 90 - 100 crores

Priyanka Mehra Jul 14, 2015 3:29 PM

The one hour special will follow the journey of the mission from its inception to its final accomplishment

e4m Desk Jul 14, 2015 2:56 PM

The mandate was won after a multi-agency pitch

e4m Desk Jul 14, 2015 2:56 PM

Based out of Kolkata, he will manage the units at Kolkata, MP- CG and Rajasthan. Additionally, he will also be responsible for a functional overview of the English Print business coming out of Bihar, Jharkhand, UP markets

Priyanka Mehra Jul 14, 2015 2:24 PM

Viacom 18 has roped in Gaurav Gandhi to lead and develop a unique, unified multi-platform product offering

Priyanka Mehra Jul 14, 2015 12:39 PM

The agency’s mandate is to develop innovative and edgy communication that would create and maintain the channel’s image, which is “Young and Indian” in the minds of the socially upbeat

e4m Desk Jul 14, 2015 12:26 PM

Gozoop is the only Digital Agency to have featured on the list for 2015

e4m Desk Jul 14, 2015 12:17 PM

Since Hier joined MEC in Australia five and a half years ago the agency has doubled in size, with notable new business successes such as Nestlé, Netflix, Domino’s Pizza, Allianz, Channel 7, Blackmores, South Australia Government, Combe, Menarini, RSPCA and Tiffany

e4m Desk Jul 14, 2015 10:53 AM

"What fascinates me is that India has the biggest pool of technologically advanced talent and yet there is a lack of innovation when it comes to home-grown Indian solutions and products that are dominating on a global scale, " says Dr. Karg, CEO International, Razorfish

Priyanka Mehra Jul 14, 2015 10:15 AM

TV broadcasting industry in FY2015 saw subdued revenue growth and though many have earned profits, they were lower compared to the previous fiscal

e4m Desk Jul 14, 2015 9:06 AM

Presently, Kim Ki-Wan is the Executive Vice President of LG’s Home Entertainment Overseas Sales & Marketing Group

e4m Desk Jul 14, 2015 8:58 AM

"What fascinates me is that India has the biggest pool of technologically advanced talent and yet there is a lack of innovation when it comes to home-grown Indian solutions and products that are dominating on a global scale, " says Dr. Karg, CEO International, Razorfish

Priyanka Mehra Jul 14, 2015 8:54 AM

The lyrics have been penned by Piyush Pandey and the song has been composed as well as sung by Amitabh Bachchan

Sarmistha Neogy Jul 14, 2015 8:44 AM

Social issues seem to be the name of the game when it comes to winning awards in the international context. Looking at recent trends, it seems the best bet to reach out to consumers and outshine in any industry is to create ads that raise social issues and fight taboos

Ankur Singh & Sarmistha Neogy Jul 14, 2015 8:36 AM

The sale begins on Wednesday in the US with big bang shenanigans. There is speculation on whether the sale will be extended to India, and if Amazon Prime services will finally be launched in the country

Ankur Singh Jul 14, 2015 8:29 AM

The ad agency will be one among two which will handle the large portfolio in a dual agency format

e4m Desk Jul 14, 2015 8:22 AM

“Walk in to any adverting agency and there will be this crazy bunch that keeps the mojo of that place going. Call anybody who works or has worked in advertising and they will have dozens of stories about these magical creatures,” says Sainath Saraban, NCD at Leo Burnett

Sainath Saraban Jul 14, 2015 8:19 AM

The advertising agency won the account after a systematic and extensive pitch process

e4m Desk Jul 14, 2015 8:08 AM