Joseph will take up the position at the agency’s Bangalore office and will report to Creative Head, Vishnu Srivastav, Creative Head, DDB Mudra South and East
UDigital, the recently announced digital media venture founded by Ronnie Screwvala, B Saikumar and Ajay Chacko, announced its brand name - Arré. The venture plans to go live with Arré later this calendar year
The agency will manage the creatives for Sansui’s entire range of television sets including the recently launched Curve 4K Ultra HD LED and 4K LED
She has over 23 years of media experience. Prior to this, she served as Vice President and Deputy General Manager of Entertainment Networks-South Asia at Turner International India
TV18 Broadcast has informed BSE that Bhartia, who served as Non Executive and Independent Director, has resigned from the directorship of the company effective from June 30, 2015
The account moves out from Mindshare, which has been handling it for more than a decade
Sarin will contribute in an advisory role to Ola’s overall business strategy that will further drive growth and leadership in the market
Desai's appointment as country manager for India is a step toward ensuring that all players in the mobile marketing ecosystem get adequate support
Flipkart statement says, “At Flipkart, we have been following a mobile first approach and 70-75% of our total traffic is already coming from our mobile app. We are constantly experimenting with various aspects of our service to create the best shopping experience for our users on our app. Meanwhile, we continue to offer both desktop as well as mobile option for our customers”
Ambuja is said to have been paid this amount to burn off recalled Maggi packets at their plant, state reports
Vizeum has won the account on the back of a recently concluded multi-agency pitch that took place in Mumbai around April
Dramatic flair meets comic relief in the new ‘Legend of Scotch-Brite’ creative by Grey Group for the kitchen scrub brand
Chraneeta Mann, former National Creative Director of Rediffusion Y&R, and Nitin Suri, former National Creative Director of Dentsu have recently come together to form mobile agency- The Mob. The Mob has started work for Yes Bank and Videocon
Since both sellers and customers form the core of e-tailing platforms, mass media campaigns are now being launched by the likes of Snapdeal, Flipkart and ShopClues to educate and encourage sellers to adopt online selling
Car sales in the month of June declined for most automobile manufacturers. The automobile industry accounts for a large chunk of ad spends, especially in mediums such as television and print