In June 2012, Subramanian and Natrajan quit their jobs at Lintas Initiative Media to launch their own media venture, The Media Consultants (TMC), based in Gurgaon
Secondary transaction in Singapore-based parent, Elara Technologies, raises News Corp's stake to about 30 per cent
Chakravorti joins Motivator from Reprise Media where he held the role of Director of Strategy Planning
The acquisition is bolstered by Setanta’s five-year renewal of SANZAR (South African, New Zealand and Australian Rugby) rights, including all home international matches, plus Super Rugby
On the ongoing wars between print players, CVL Srinivas, CEO of GroupM South Asia says, “There is a natural momentum building up in favour of digital. Therefore it’s all the more important for Print to focus on keeping the medium relevant, and not do anything that will further alienate the advertisers”
“With the ever changing landscape it is time, we as fraternity and advertisers, acknowledge how crucial their contribution is to the chain of communication,” says Manmeet Ahluwalia, Marketing Head of Expedia India, who is also on the jury of exchange4media’s Media ACE Awards
“Being a tech-driven category, there’s phenomenal innovation including use of proximity sensing, augmented reality, creating actual mobile-driven products, and some fascinating user experience stories,” says Sanjay Mehta, Joint-CEO of Social Wavelength, who is part of Mobile Jury at Cannes 2015
Ad revenues earned by MSM during IPL 6 were reportedly estimated at Rs.950 crore. A 20% growth on these ad revenues would take the estimated figure to over Rs.1,100 crore. N P Singh, CEO of MSM talks about IPL’s success in its eighth edition
Following the news that Maggi worth Rs 320 crore will be withdrawn and destroyed, Nestle India stock fell by 3% on Tuesday
The monsoons have traditionally seen as a time when outdoor business slows down. To counter this, OOH agencies usually resort to discounted rates and special offers to entice customers. This year, however, it seems that business has been more stable as compared to recent years