Former Director of External Affairs at Vodafone, Adya has joined Reliance Industries as President, Strategy at the Chairman’s Office
TOI’s latest mailer reads ‘Issued in Advertisers’ Interest’ - Your ads go missing again in HT,’ and furnishes the readers with list of advertisers who have not been advertising in Hindustan Times
Facebook Anthology brings media companies together to create customized video ads for clients on the social platform as Facebook continues to look for ways to eventually overthrow YouTube’s reign in video content
Out of 80 million GVTs which the Hindi GEC genre shed this week, 76 million GVTs were lost in weekday prime-time wherein IPL matches are scheduled
At the Global Exhibition of Services, Sudhanshu Vats, Group CEO, Viacom18, talks about how India’s IP regulatory framework must be based on core pillars of fairness & equity, national interest and being future-ready
Former Director of External Affairs at Vodafone, Adya has joined Reliance Industries as President, Strategy at the Chairman’s Office
Rehashing classic films Padosan and Sholay, the brand films reconstruct the scenes merged with contemporary situations and characters, aiming to highlight core proposition 'Woh Zamaana, Kare Deewana'
Matches during IPL 8 had 29% share of the ad volumes from e-commerce and m-commerce category. This includes brands such as Amazon and Paytm as top advertisers during the matches, says TAM data. This was followed by cellular phones/smart phones with a 10% share of advertising
Outrage poured on Twitter after Lenskart used Nepal earthquake to promote discount on sunglasses. SMS ad read, “Shake it off like this Earthquake: Get any Vincent Chase Sunglasses upto Rs. 3000 for FLAT Rs. 500, by sending invites to 50 friends…”
COAI, whose leadership team comprises Ashok Sharma of Aircel, Gopal Vittal of Airtel, Himanshu Kapania of Idea Cellular, Shanker Adawal of Reliance Jio, Rajiv Bawa of Telenor, Arvind Bali of Videocon, and Sunil Sood of Vodafone India, launches “Sabka Internet, Sabka Vikas” programme and promotes Net Equality
It announced first quarter operating income of $7.8 million, compared to an operating loss of $11.7 million a year ago
Advertising revenue was $3.32 billion, a 46% increase from the same quarter last year