The Advertising Club Cochin and Pepper Creative Awards Trust have jointly announced the 9th edition of the Pepper Creative Awards, a call for entries has been sent to all ad agencies in South India; the last date for filing entries is March 10, 2015
Mojo Rising, the two-day music fest will feature 16 popular bands from across India such as Junkyard Groove, Jhanu, Baiju Dharmajan Synticate, Anju Brahmasmi, with a headliner act by Agnee; the event will be held on February 20 and 21
Company posted FY14 revenue of $7.54 billion
Broadcasters talk about the importance of cricket-centric content and packaging to lure advertisers during World Cup
A host of brands leverage India-Pakistan World Cup match for visibility despite high ad rates
Brands are looking at different ways to capitalise on the ICC Cricket World Cup. But have the likes of Starsports.com, Cricbuzz and Cricinfo made it too pricy a proposition for advertisers?
Sport 15, a series of films on Adidas' new campaign, will narrate stories that inspire athletes to perform better; the first film features Virat Kohli, Lionel Messi, James Rodriguez, Luis Suarez, Gareth Bale and Derrick Rose
Taking a look at the brands present on-ground and on TV, broadcast sponsors, uniform sponsors and brand innovation during this World Cup
Roy has spent a significant part of his career in various leadership roles within Mindshare across India, APAC and Africa