Myntra has teamed up with iProspect Communicate 2 to become the first brand in India to sign up for Google Analytics Premium (GAP)
The new campaign has been created by BBDO and is targeted towards Visa Debit cardholders in Tier II and III cities, who are helping to drive the significant growth of e-commerce in India
Over the years Balasubramanian has worked with eminent agency networks like Leo Burnett, Lowe, Rediffusion and W+K, where he has worked on categories like Food and Beverages, Automotive, Telecom, Retail and Services
Barnes will write about a wide variety of sports including football, cricket, rugby, golf, for ESPN.co.uk, ESPN FC and ESPN Cricinfo. Barnes will also contribute to The Cricket Monthly, the digital magazine from the editorial staff of ESPN Cricinfo
In 2013, Teein’s unaudited revenues were RMB 43.5 million, with gross assets of RMB 13.3 million. The agency employs approximately 170 people. Key clients include Danone, Estee Lauder, Google, Lenovo, SAP and Unilever
The deal will see AppNexus acquire the Open AdStream ad serving platform Xaxis, the programmatic arm of WPP. WPP will also increase its investment in AppNexus by $25 million
Madison's Sam Balsara, Dentsu India's Rohit Ohri, GroupM's Tushar Vyas & Mindshare's Ashutosh Srivastava express their thoughts on the need to integrate technology with the big idea. The Conclave will address the dilemma of the big marriage between technology and creativity
In his stellar stint as CEO, he has launched successful brands under HT Media such as Mint, Shine, Fever 104
India TV honoured the bravehearts of the nation in the second edition of 'Salaam India Awards' at a dazzling ceremony in the Capital
The TVC created by Enormous Brands positions ShopClues as marketplace for the masses & reinforces the proposition of offering widest selection of products at lowest-possible "wholesale rate"
Multi-tasking homemakers keen to reinforce their roles as the family's nurturer drive the segment that is poised to grow by 20-25 per cent in the next five years
Auto, e-commerce and mobile sectors line up launches to leverage the buoyancy in the economy as wholesale inflation drops to lowest in five years
Organised by the Ad Club Hyderabad, 500 entries were received across 34 categories this year as compared to 400 entries from 27 agencies last year
Both newspapers quote relevant IRS and ABC figures to claim leadership, both are correct but with different parameters
Jury members include Amarnath Ananthanarayanan, Amit Burman, Prema Sagar, Ranjan Kapur, Sangeeta Pendurkar, Thomas Puliyel and Vijay Subramaniam