Havas Worldwide’s No Child Brides, O&M Mumbai’s Message Barter & Geometry Global’s Jump Pump were among shortlisted entries at Cannes Lions 2014
O&M's entry on cleft awareness was shortlisted in the subcategory Best Low Budget Campaign. McCann’s entry was shortlisted in the subcategory Charities
A portfolio of 14 smartphones, Ranbir Kapoor as brand ambassador, local and national distribution tie-ups & presence in over 5000 outlets in over 120 towns will ensure wider reach, says Sudhin Mathur, Director, Smartphones, Lenovo
With users craving for more relevant and niche content, magazine brands have expanded their reach nationwide. Experts predict positive outcome
Medhekar moves in from JWT, where he was Vice President and Executive Business Director. He has worked with agencies like Rediffusion Y&R, Wunderman & Dentsu in a career spanning over 20 years
The campaign is called ‘Who Deserves a Break in Oz?’ where LinkedIn and Facebook users can reward members in their network by nominating them for a week-long holiday in Australia
He is one of only two male mentors this year. The initiative invites 12 women, chosen from nominations sent by agency leaders across the globe, to Cannes Lions for a programme & filmmaking project
Winning father-son duos will be gratified with Gillette Razors and the grand prize is an opportunity to meet brand ambassador Rahul Dravid