To democratize the art of brand building, the idea of Simple Simon was born with one key intent - to hit the market with a 'Simple Stick'
Ghosh joins in from Times Television Network, where he was Business Head – ET Now and Times Now. In his new role, he will be reporting to DD Purkayastha, MD & CEO, ABP Group
However, with a window of just a few hours available on May 16 & frequent channel switching expected, the ROI on counting day by brands remains to be seen
From Harley Davidson to Hidesign, some cult brands become popular without investing in television advertising and create benchmarks in marketing
This is the newspaper's second edition in Madhya Pradesh after Jabalpur. It is currently published from Rohtak, New Delhi, Jabalpur, Raipur and Bilaspur
The Editor-In- Chief of Times Now and Sam Balsara, Chairman, Madison World get together to discuss 'The Next Generation News Anchor - Reinventing the way news is done'
The innovation can be worn as a necklace or a bracelet. The initiative is in support of the Association of Women for Action and Research (AWARE)
It's after three years that The Body Shop has brought in a new brand ambassador. Previous brand ambassador was Dia Mirza
Ajay Gahlaut, ECD, O&M and Samit Malkani, Creative Director, Google give the low-down on the art of storytelling to the new generation
Targeted at young Indian e-shoppers, the magazine will have content on fashion, beauty, people, trends, travel and pop culture
The mobile video and media advertising company's clients include Coca-Cola, Walt Disney, McDonald's, Intel, Microsoft, and Ford among others