Speaking about BARC, the Council's Chairman says that the new system will help some people, while some others may be adversely impacted. He adds that as long as the system is transparent enough to be audited, he sees no issues
The CEO of Colors says that the upcoming show is close to his heart & adds that the channel will do one or two not-for-profit shows in a year, "which in a way is our way of doing CSR"
The official broadcaster of IPL has got on board Vodafone, Karbonn Mobile, TVS, Marico, Havells, Perfetti, Cadbury & Amazon as sponsors. Set Max has also maintained clarity on HD feeds this year
The Chief Digital Officer of GroupM analyses Nestle India's #shareyourgoodness corporate campaign to highlight how a combination of cultural & social can trigger a remarkable outcome
A lot has been made out of Sanjaya Baru's 'The Accidental Prime Minister', a first-person account of the first five years of Manmohan Singh's Prime Ministership, says Rohit Bansal
The world's largest B2B publication for hoteliers will be published quarterly and is expected to be launched in India by the end of second quarter of this year
Dey will also design non-fiction content for BIG Magic(national channel). His earlier stint was with Mahuaa TV as Vice President, Network, Creatives and Operation
Wally Olins, renowned international brand identity and communications guru, has passed away. He was 83. He was heading Saffron Brand Consultants as its Chairman
The campaigns will revolve around popular TV shows. The first two TVCs will feature Vodafone's two product propositions - 'Choose Your Number' and 'Chhota Credit'
Sidharth Parashar has been promoted as Head, Pricing & Investments, while Jai Lala has been made Head, Trading & Partnerships. Both Parashar & Lala will report to Prasanth Kumar, Managing Partner, CTG, South Asia
During 2014, psLive will be rolled out in all key Asia Pacific markets. Ashish Bhasin, Chairman & CEO, Dentsu Aegis Network South Asia will take on the additional role of Chairman APAC, Posterscope & psLive - Asia Pacific