The programme will help business managers optimise the outcomes of PR for their brands through a holistic approach
Malani will be responsible for all of Komli Media’s financial operations, including corporate governance, legal affairs and mergers and acquisitions
Rentrak has joined hands with Majestic MRSS in India and will be organising road shows across Mumbai, Delhi, Hyderabad & Chennai between July 29 and August 3
A resolution will take place today, post which historic data will be made available. Meanwhile, top advertisers have agreed to pay for cancelled spots
The development is in its preliminary stage; test runs and recruitment in process now. The name of the channel is not known yet
From using airport space, IPL to experiential mktg, Yes Bank has betted big on outdoor since a year. The campaign has been executed by Brand Connect Communications
Nothing can change the content game completely till the Government loosens up on the regulations, says the CEO, My FM
A resolution will take place today, post which historic data will be made available. Meanwhile, top advertisers have agreed to pay for cancelled spots
The regional streaming will have zero advertising at the moment. It shall offer non-stop contemporary Tamil content
The contest will give youngsters an opportunity to work with industry masters and see the events and entertainment world through their lens
The OOH company has added strategically positioned bus shelters of Marine Drive, Dadar, Andheri and Borivali to its portfolio
The new businesses are spread across the country. They include Underwriters Laboratories (UL), Mettl, YLG, TenTenTen, Koochie Play, Univariety, Dekh.com and SnapFitness
Krishnan comes back to BBH India after a stint at BBH London, where he was Team Director, managing a diverse portfolio of Unilever, Diageo, etc.
Platinum, Gold & Silver data within each levels of subscription will be around permutations of weekly vs. monthly and reach vs. TVRs, according to sources
The Hindi edition will be launched in August 2013. The group also has plans to launch the magazine in other regional languages
There is an overall upbeat mood right now and we expect the trends to continue. At times, due to the macroeconomic environment, one feels that there can be reasons to worry, but then radio still being a medium which has to be fully explored by a majority of advertisers, especially in the smaller and upcoming markets, one is optimistic and positive on the industry’s growth. Also, there are opportunities like the festive season, elections and Phase III that are at the door, giving us enough reasons to be buoyant on the prospects of growth.