Anand Mahindra acknowledged as NDTV Business leader of the Year; Deepak Parekh and Keshub Mahindra conferred Lifetime Achievement Awards
Advisory Board members discussed significant points such as technology and new media under the light of Public Relations
The second edition of Mosiac features 121 print campaigns across 105 brands from 31 top agencies The book was unveiled at the recently concluded Goafest 2013
Manyan, the COO of Raj TV has quit after spending three years with the company; she plans to set up her own production house
Manyan, the COO of Raj TV has quit after spending three years with the company; she plans to set up her own production house
Creating a finite TV series, launching novellas, to experiential marketing, the production house has ticked all the right mktg boxes to create visibility for the movie
Havas Media won the business after a multi-agency pitch held over the last two months that saw the participation of many leading digital agencies
At a fundamental level, 2013 will be about taking the repertoire of our work portfolio to the next level, says the CEO of Dentsu Communications
With the I&B Min suggesting setting up of a ‘techno commercial’ regulator, it again raises the question of who will govern the b’casting industry
The Managing Partner of 22 Feet explains that the intent should not be to create a viral video but to create meaningful content
exchange4media’s Indian Digital Media Awards will honour path-breaking work across internet, mobile, gaming, social media and blogosphere
Anand will work across functions to develop strategies for revenue enhancement & subscriber management. Prior to this, he was Chief Service Officer, Tata Sky
The win comes on the back of a multi-agency pitch that involved agencies such as Publicis, Havas, Contract, and Bates, besides Hakuhodo Percept
This is the third time TRAI has extended the deadline for comments on cross media ownership. This has been done once again on the request of stakeholders
Pepper 2013 has received entries from 80 organisations under 26 categories and 70 sub-categories from the entire southern region
Digital is the way ahead in OOH. Globally, digital is the lifeline of many media formats in the outdoor landscape. India will have to adapt to similar media formats. The concern that needs to be addressed is from the regulatory side. It is high time the media formats in India got into new avatars. All this can fall in place only when all the stakeholders of the industry come together to work towards this positive change for the business.